Community Engagement & Digital Marketing Coordinator

Babson College; Wellesley (MA); On-site; USD 21,000 - 29,000; Full time

Job summary

Babson College seeks a Digital Engagement & Marketing Assistant to join the Office of Belonging and Inclusion in Wellesley, MA. The role focuses on creating engaging social media content, promotional graphics, and coordinated event promotion to support inclusive community initiatives.

You will oversee Instagram content, design materials with Canva, and help maintain a consistent brand voice across digital channels, collaborating with Programs and Operations for timely messaging.

Qualifications

• Ability to create an environment where open mindedness, creativity and agility in thought are valued.
• Ability to work independently to solve problems and take initiative.
• Strong computer skills including proficiency in Google Drive/Docs and Microsoft Office.

Responsibilities

• Content Creation & Social Media: Develop and publish content across Instagram (posts, stories, reels).
• Marketing & Engagement Strategy: Develop creative strategies to increase student engagement and program attendance.
• Content Planning & Coordination: Review documents to plan weekly promotion of community conversations.
• Event Promotion & Coverage: Provide live social media coverage for events and post-event recaps.
• Additional Duties: Support office events and initiatives; coordinate messaging with Programs and Operations.

Skills

Content creation

Social media management

Creativity

Communication

Independence

Tools

Canva

Google Drive/Docs

Microsoft Office

Job description

Babson College seeks a Digital Engagement & Marketing Assistant to join the Office of Belonging and Inclusion in Wellesley, MA. The role focuses on creating engaging social media content, promotional graphics, and coordinated event promotion to support inclusive community initiatives.

You will oversee Instagram content, design materials with Canva, and help maintain a consistent brand voice across digital channels, collaborating with Programs and Operations for timely messaging.