Commerce Media Lead - Amazon DSP Expert

Digitas North America; New York (NY); On-site; USD 107,000 - 153,000; Full time

Job summary

Digitas North America is seeking an Associate Director- Commerce to lead a team of traders, oversee campaign management, and ensure best practices for retail/commerce campaigns. You will guide optimization, QA, and cross-functional collaboration to drive performance for major brands.

You will bring deep experience in DSP, programmatic media, and a strong client services background, with a four-year degree and willingness to travel.

Qualifications

• Six to nine years of deep experience in display and video media buying.
• Expertise in activating media within the Amazon DSP and other Amazon self-serve placements.
• Basic level of understanding of Amazon Search campaigns and their importance to driving success of DSP performance.
• In-depth understanding of media planning and programmatic buying.
• Proven experience with at least three or more years of people management experience, overseeing three or more reports.
• Strong fluency with the digital media ecosystem and understanding of media planning and buying process.
• Extensive experience in a client service position or role.
• Ability to organize and manage the work of junior staff.
• Strong analytical thinking and mathematical skills.
• Excellent communication and writing skills; poised and precise.

Responsibilities

• Direct daily workflow of commerce campaigns, including plan development, activation and maintenance.
• Interface with strategy teams to build shopper-focused plans and deliver new solutions.
• Educate internal teams on Amazon DSP offerings and optimization strategies.
• Support in developing the Commerce Media COE and spread the Commerce Mindset.
• Own campaign execution across Amazon, Roundel, Walmart+, and KPM for client accounts.
• Build and maintain relationships with commerce media partners.
• Develop and maintain quality control procedures for campaigns.
• Communicate the agency’s value in the commerce space to growth of accounts.
• Monitor and report on campaign performance.
• Participate in forecasts for senior management.
• Foster a teamwork-oriented, curious culture.

Skills

Display media buying

Video media buying

Amazon DSP

Programmatic buying

Team management

Analytical thinking

Communication

Presentation skills

Travel willingness

Education

Four-year college degree

Tools

Amazon DSP

AI tools

Job description

Digitas North America is seeking an Associate Director- Commerce to lead a team of traders, oversee campaign management, and ensure best practices for retail/commerce campaigns. You will guide optimization, QA, and cross-functional collaboration to drive performance for major brands.

You will bring deep experience in DSP, programmatic media, and a strong client services background, with a four-year degree and willingness to travel.