Commerce Activation Lead: Retail Media & Growth

WPP Media Limited; New York (NY); Hybrid; USD 60.000 - 140.000; Vollzeit

Benefits dieser Stelle

Hybrid work model

Competitive benefits package

Significant paid time off

Zusammenfassung

WPP Media Limited is seeking a Manager, Commerce Activation to lead retail media activation across marketplaces and inform a holistic commerce strategy. You will partner with agency teams to translate client briefs into actionable campaigns and drive performance across search and programmatic channels.

Demonstrated experience in managing a team, delivering across retailer networks, and using bid-management tools is required.

Qualifikationen

• Bachelor’s Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience.
• 3+ years of experience in biddable performance media execution, with a strong preference for retail media execution.
• Experience managing a team of direct reports.
• Experience across the Microsoft Office Suite, including Excel, PowerPoint, and Outlook.

Aufgaben

• Manage a team of direct reports and their career development.
• Oversee search and programmatic media activations across retailer networks (Amazon, CitrusAd, Criteo, Trade Desk, Walmart, etc.).
• Execute campaign setup, bid recommendations, and budgeting to meet client goals using Pacvue, Skai, and Epsilo.
• Maintain excellent relationships with key account stakeholders to maximize opportunities.
• Ensure ongoing campaign compliance with established guidelines and best practices.
• Lead cross-channel testing and optimization strategies.
• Prepare weekly, monthly, and quarterly performance reports.

Kenntnisse

Team management

Retail media activation

Campaign setup & budgeting

Cross-channel optimization

Reporting & analytics

Ausbildung

Bachelor’s degree in Business, Analytics, Marketing, Communications or Advertising

Tools

Pacvue

Skai

Epsilo

Microsoft Office Suite

Jobbeschreibung

WPP Media Limited is seeking a Manager, Commerce Activation to lead retail media activation across marketplaces and inform a holistic commerce strategy. You will partner with agency teams to translate client briefs into actionable campaigns and drive performance across search and programmatic channels.

Demonstrated experience in managing a team, delivering across retailer networks, and using bid-management tools is required.