Cold Caller – Lead Generation Specialist

Hubstaff blog; Tampa (FL); Remote; USD 60,000 - 80,000; Full time

Job summary

An established industry player is seeking a motivated Cold Caller to join their lead generation team. This role involves reaching out to property owners, qualifying leads, and setting appointments for the sales team. Ideal candidates will possess strong communication skills and the ability to follow scripts while engaging potential sellers. You'll play a vital role in driving the company's success by identifying motivated sellers and ensuring smooth lead handoffs. If you're tech-savvy and enjoy working independently, this opportunity is perfect for you.

Qualifications

• Previous cold calling or inside sales experience preferred.
• Strong communication and listening skills are essential.

Responsibilities

• Make outbound calls to property owners to generate leads.
• Document call results and manage lead records in the CRM.

Skills

Cold Calling

Communication Skills

Listening Skills

Organizational Skills

Tech-Savvy

Tools

CRM Systems

Skip Tracing Tools

Job description

Cold Caller – Lead Generation Specialist full time

Position Title: Cold Caller – Lead Generation Specialist

Location: Remote

Employment Type: Contract or Full-Time (as needed)

Compensation: Hourly or Flat + Bonus (Performance-Based Option)

Position Summary

Titan Equity is seeking a highly motivated and articulate Cold Caller to support our acquisitions team by contacting property owners and identifying motivated sellers. You’ll play a crucial role in generating qualified leads, gathering key property and seller information, and setting up appointments or warm transfers to the sales team. Your ability to build rapport, ask the right questions, and handle objections is key to success in this role.

Key Responsibilities

Make outbound calls daily to a provided list of property owners using scripts and call tools.

Qualify leads by verifying ownership, assessing motivation, and collecting relevant property details.

Follow a proven script with flexibility to pivot based on seller responses.

Document all call results, seller responses, and appointment outcomes accurately in the CRM.

Identify and escalate warm/hot leads for live transfers or appointment setting with the acquisitions team.

Update lead records and ensure follow-ups are scheduled as needed.

Handle objections professionally and keep potential sellers engaged, even if they are not immediately ready to sell.

Coordinate closely with the Data Admin and Acquisitions team to ensure smooth lead handoffs.

Attend weekly sales or team meetings to review performance and adjust strategy.

Required Skills & Qualifications

Previous cold calling or inside sales experience (real estate experience preferred but not required).

Strong communication and listening skills; comfortable speaking on the phone for extended periods.

Ability to follow scripts while maintaining a natural, conversational tone.

Organized, self-motivated, and able to work independently with minimal supervision.

Tech-savvy—familiar with CRMs, phone systems, spreadsheets, and lead tracking tools.

High attention to detail when recording lead data and notes.

Required Experience in Real estate lead generation. Understanding of terms like probate, lien, heirship, title, and tax delinquency.

Familiarity with skip tracing tools (e.g., TruePeopleSearch, Forewarn, Skip Genie, Microbilt).

Experience levels: Intermediate (3 - 5 yrs), Expert (5+ yrs)