Club Channel Growth Director

Lotus Bakeries, Milan; San Francisco (CA); On-site; USD 180,000 - 240,000; Full time

Job summary

Lotus Bakeries is seeking a Regional Sales Director for the U.S. Natural Foods sales team in San Francisco. You will own key national accounts, lead trade initiatives, and build strong buyer and broker relationships to drive profitable growth.

You will manage budgets, analyze weekly trends, and present actionable insights to executives. This is a high-impact, leadership role requiring travel and strong CPG experience.

Qualifications

• 8+ years of progressive CPG experience, food experience a plus.
• Understanding of U.S. retail markets with club channel experience across regions.
• Strong financial acumen to assess viability of commercial proposals.
• Strong planning, forecasting, trade management, and customer management skills.
• Experience using syndicated data (Nielsen, IRI, SPINS) for sales presentations.
• Willingness to travel for meetings and conferences.

Responsibilities

• Own annual sales targets and business plans for assigned accounts including Costco, Sam's Club, and BJs Wholesale.
• Develop and maintain strong relationships with customer contacts, brokers, and distributor partners.
• Conduct store visits to assess in-market performance and ensure execution of trade initiatives.
• Manage trade spend and ensure efficient allocation of promotional dollars.
• Collaborate with Category on analyzing weekly/monthly sales trends and translate insights into actions.
• Represent Lotus Bakeries at customer meetings, industry conferences, broker summits and trade shows.

Skills

CPG industry experience

Club channel retail experience

Financial acumen

Forecasting & planning

Data analysis (Nielsen/IRI)

Business development

MS Office (PowerPoint & Excel)

Tools

MS Office

Job description

Lotus Bakeries is seeking a Regional Sales Director for the U.S. Natural Foods sales team in San Francisco. You will own key national accounts, lead trade initiatives, and build strong buyer and broker relationships to drive profitable growth.

You will manage budgets, analyze weekly trends, and present actionable insights to executives. This is a high-impact, leadership role requiring travel and strong CPG experience.