Client Lifecycle Marketing Lead

Smokeball - Legal Software; Chicago (IL); Hybrid; USD 100,000 - 120,000; Full time

Benefits offered by this job

Medical, dental, vision

401(k) match

Wellness stipend

Parental leave

Office snacks

Swag

Job summary

Smokeball in Chicago, IL is seeking a Client Marketing Manager to own client lifecycle marketing strategy, drive adoption and retention, and collaborate with Client Success and Product Marketing on GTM campaigns. This role acts as a client and brand advocate, aligning with Smokeball’s mission to power people-law.

The position is hybrid, with in-office days required on Wednesdays and Thursdays in Chicago. Ideal candidates have 5+ years in B2B/SaaS marketing and strong storytelling skills.

Qualifications

• 5+ years of B2B and/or SaaS marketing experience with hands-on customer marketing.
• Exceptional written and verbal communication skills with storytelling ability.
• Ability to manage multiple campaigns, deadlines, and stakeholders.

Responsibilities

• Own the creation and execution of client lifecycle campaigns to drive product adoption, usage, and retention.
• Own the client communications calendar and ensure alignment across departments.
• Create case studies, video testimonials, and other storytelling for the Smokeball client experience.
• Drive client-led growth by managing referral programs and review campaigns.
• Manage client webinars and highlight key product features and partner integrations.

Skills

B2B marketing

SaaS marketing

Storytelling

Campaign management

Cross-functional collaboration

Data-driven optimization

Job description

Smokeball in Chicago, IL is seeking a Client Marketing Manager to own client lifecycle marketing strategy, drive adoption and retention, and collaborate with Client Success and Product Marketing on GTM campaigns. This role acts as a client and brand advocate, aligning with Smokeball’s mission to power people-law.

The position is hybrid, with in-office days required on Wednesdays and Thursdays in Chicago. Ideal candidates have 5+ years in B2B/SaaS marketing and strong storytelling skills.