Chief Social Strategy & Brand Growth Lead

Testing Site - JPMC; New York (NY); Presencial; USD 180 000 - 260 000; Tempo integral

Resumo da oferta

The Infatuation is seeking a Vice President of Social Strategy to lead a dynamic social team, define and execute content strategy across multiple markets, and drive audience growth for our brand. You will mentor Social Media Managers, maintain brand voice, and collaborate with Editorial, Marketing, and Creative teams to push innovative campaigns.

You will shape the social strategy, align brand messaging, and oversee execution with strong leadership, influencing growth across platforms like

Qualificações

• 7+ years in social, marketing, or dining roles.
• 3+ years leading and managing teams.
• Strong interpersonal, relationship management, and collaboration skills.
• Excellent communication, copywriting, and presentation skills; experience with leadership and cross-functional teams.
• Experience building brands on Instagram and TikTok, tracking conversions and growth goals.
• Strong project management skills; detail-oriented and comfortable with tight timelines and tools like Asana and Dropbox.
• Creative thinker with a strong understanding of brand identity and voice.
• Ability to tailor strategies to geographic-based consumer segments.
• Willingness to travel as needed.

Responsabilidades

• Develop and implement social content strategies aligned with brand marketing goals.
• Use reporting metrics to provide insights and optimize campaigns for engagement and growth.
• Oversee cross-functional collaboration with Editorial, Marketing, and Creative teams.
• Maintain consistent brand messaging and voice across all social channels.
• Mentor and support Social Media Managers, localizing content and streamlining workflows.
• Stay current on emerging social media trends and formats to inform strategy.
• Ensure quality control and brand alignment across platforms and markets.

Conhecimentos

Leadership

Content Strategy

Cross-functional Collaboration

Brand Voice

Social Media Metrics

Project Management

Geographic Segmentation

Travel Flexibility

Formação académica

Bachelor's degree in marketing, communications, or related field

Ferramentas

Asana

Dropbox

Descrição da oferta de emprego

The Infatuation is seeking a Vice President of Social Strategy to lead a dynamic social team, define and execute content strategy across multiple markets, and drive audience growth for our brand. You will mentor Social Media Managers, maintain brand voice, and collaborate with Editorial, Marketing, and Creative teams to push innovative campaigns.

You will shape the social strategy, align brand messaging, and oversee execution with strong leadership, influencing growth across platforms like