Chief Revenue & Organic Brand Growth Leader

Superior-Fence-and-Rail-; Westland (MI); On-site; USD 120,000 - 180,000; Full time

Job summary

Superior Fence & Rail in Westland, MI seeks a Head of Sales & Marketing to drive revenue by leading every customer-facing function from first contact through signed contracts. The role also maintains an authentic organic social presence with customer testimonials and before/after project content.

You will lead both Sales and Marketing, ensure rapid follow-up, accurate estimates, and consistent brand presence online, owning lead generation, conversion, pricing accuracy, and organic social growth.

Qualifications

• Prior leadership experience in sales and/or marketing, ideally in home services, construction, or trades.
• Proven track record of building or scaling a sales team and improving conversion rates.
• Experience growing an organic social media presence—content strategy and community engagement, not just paid ads.

Responsibilities

• Direct leadership of the Sales Team of 10-12 individuals (LMA: Lead, Manage, hold Accountable)
• Direct leadership of the Marketing function, including organic social media strategy and content
• Ownership of the sales process: lead follow-up, pricing accuracy, and deal closing
• Accountability for pipeline health, close rates, and brand presence across 2+ social platforms
• Consistently closing deals from company-provided leads
• Strong customer experience from first meeting through signed contract
• High close rate and efficient use of appointments
• Clear communication with customers and internal team

Skills

Leadership experience

Sales team building

Organic social growth

EOS experience (preferred)

Job description

Superior Fence & Rail in Westland, MI seeks a Head of Sales & Marketing to drive revenue by leading every customer-facing function from first contact through signed contracts. The role also maintains an authentic organic social presence with customer testimonials and before/after project content.

You will lead both Sales and Marketing, ensure rapid follow-up, accurate estimates, and consistent brand presence online, owning lead generation, conversion, pricing accuracy, and organic social growth.