Chief Marketing Officer CMO

BluZinc; United States; On-site; USD 220,000 - 270,000; Full time

Benefits offered by this job

Competitive salary

Bonuses

Excellent culture

Job summary

A boutique consultancy is searching for a remote Chief Marketing Officer (CMO) to drive its D2C growth for an online training and eLearning business. The ideal candidate will have a proven track record of building customer acquisition strategies that significantly boost sales revenue. Responsibilities include leading marketing efforts while transforming operations across technology, data, customer service, and analytics. The role is based in the USA, offering a competitive salary of $220K to $270K plus bonuses and benefits. Applications welcome from those meeting the specified criteria, with Jonathan Pearson initiating contact for further discussions.

Qualifications

• Experience in a senior marketing role for 3-5+ years at two companies.
• Proven record of doubling sales revenue to at least $20MM.
• Familiarity with targeting individuals and higher-priced offerings.

Responsibilities

• Drive D2C growth through effective marketing leadership.
• Enhance customer acquisition strategies using data-driven insights.
• Transform operations and coaching for better customer journey.

Skills

D2C growth strategies

Customer acquisition tactics

Performance media

Email marketing

Sales copywriting

Education

Degree or MBA

Job description

Home Office USA, United States | Posted on 02/09/2026

• Salary & Package $220K-$270K + bonus + benefits
• Date Opened 02/09/2026
• Job Type Permanent
• Education/Qualifications Degree or MBA
• Category Marketing
• Right to Work in Country USA Citizen
• City Home Office USA
• State/Province New York
• Country United States

About Us

Advisory, Executive Search, Senior Appointments, Interim Management Consultants

Job Description

CMO remote based USA job opening (VP Marketing or Senior Directors welcome to apply), for a small business in online training courses, eLearning, SaaS and coaching services with expertise in teaching individual entrepreneurs and small business owners. Headquartered in the Mid-Northeast; the team is entirely remote USA home office based and enjoy and excellent culture with a low staff turnover.

We invite candidates who have been responsible for the D2C growth of similar companies at least once, if not multiple times before.

You will have expertise in the D2C top of online sales funnel, customer / client acquisition strategies and tactics that produced the exponential growth from performance media, paid search, direct response advertising and marketing, email, with video, short, long form sales copy, story telling, benefit selling, and testimonials that convert to excellent ROI and ROAS, with the support of sales development representatives.

While affiliates, partnerships, and word of mouth referrals are still important, using direct to customer tactics, from a small yet brilliant internal marketing and sales team, through your hands on leadership, both the brand awareness will be more sustainably developed in a compliant way, in addition to directly sourced leads who become satisfied clients.

You will also understand all the touch points in the entire customer journey and make a major contribution to the transformation of operations, coaching and training, events, technology, data/analytics, sales, customer service support and success.

If you can answer yes, please apply:

• Have you worked as a full-time employee in a senior marketing role, at 2 companies for 3-5+ years each or at least one?
• Did any of those companies profitably double and double again sales revenue in a few years each time? Eg, approximately <$20MM to $40MM or $70MM or higher?
• Did you successfully target individuals? Experienced entrepreneurs and first time business owners, to part with $2K-$40K+ per event or annual mastermind / masterclass membership with 1-2-1 coaching, 1-2-Many online training courses and live events?
• You are ideally looking for an opportunity that will keep you inspired and motivated potentially for the next several years rather than a short stop gap or stepping stone to something else in the near future

Please apply and for those meeting the BluZinc A-Player Criteria, Jonathan Pearson will be in touch exclusively on behalf of this client to discuss them further and ask about your experienced, needs and aspirations. This is a confidential retained search by BluZinc.