Remote CMO: D2C Growth for Online Training SaaS
BluZinc
14 days+
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Job summary
A boutique consultancy is searching for a remote Chief Marketing Officer (CMO) to drive its D2C growth for an online training and eLearning business. The ideal candidate will have a proven track record of building customer acquisition strategies that significantly boost sales revenue. Responsibilities include leading marketing efforts while transforming operations across technology, data, customer service, and analytics. The role is based in the USA, offering a competitive salary of $220K to $270K plus bonuses and benefits. Applications welcome from those meeting the specified criteria, with Jonathan Pearson initiating contact for further discussions.
Qualifications
- Experience in a senior marketing role for 3-5+ years at two companies.
- Proven record of doubling sales revenue to at least $20MM.
- Familiarity with targeting individuals and higher-priced offerings.
Responsibilities
- Drive D2C growth through effective marketing leadership.
- Enhance customer acquisition strategies using data-driven insights.
- Transform operations and coaching for better customer journey.
Skills
D2C growth strategies
Customer acquisition tactics
Performance media
Email marketing
Sales copywriting
Education
Degree or MBA
Job description
A boutique consultancy is searching for a remote Chief Marketing Officer (CMO) to drive its D2C growth for an online training and eLearning business. The ideal candidate will have a proven track record of building customer acquisition strategies that significantly boost sales revenue. Responsibilities include leading marketing efforts while transforming operations across technology, data, customer service, and analytics. The role is based in the USA, offering a competitive salary of $220K to $270K plus bonuses and benefits. Applications welcome from those meeting the specified criteria, with Jonathan Pearson initiating contact for further discussions.
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