Chief Brand Strategy & Creative Leadership

Medline Industries, Inc.; Northfield (MN); On-site; USD 269,000 - 404,000; Full time

Benefits offered by this job

Competitive total rewards package

Continuing education & training

Global growth potential

Job summary

Medline Industries, LP seeks a VP Brand Strategy & Creative Solutions to lead enterprise brand, marketing strategy, and creative services across products and customer segments. You will oversee content, design, packaging, and AI-enabled marketing, driving growth and strong brand equity.

The role requires building cross-functional partnerships and delivering measurable outcomes while guiding organizational change and talent development in a fast-paced environment.

Qualifications

• 12+ years in brand strategy and marketing leadership.
• 5+ years leading large, multi-functional teams.
• Experience driving AI-enabled marketing and change.
• Strong executive presence and stakeholder influence.
• Experience managing enterprise budgets and priorities.

Responsibilities

• Define and lead enterprise brand and marketing strategy aligned to objectives.
• Develop differentiated value props, positioning, messaging, and GTM plans.
• Drive segmentation, targeting, and journey mapping for growth.
• Lead creative services, design, copywriting, and packaging.
• Oversee marketing operations, content strategy, and governance.
• Establish KPIs and apply data-driven approaches to optimize programs.
• Foster AI-enabled capabilities and scalable marketing workflows.
• Develop leaders and retain high-performing teams.

Skills

Brand strategy

Marketing leadership

AI in marketing

Content strategy

Marketing operations

Budget management

Executive presence

Stakeholder management

Education

Bachelor's degree

MBA or advanced degree

Tools

Workfront

Aprimo

Job description

Medline Industries, LP seeks a VP Brand Strategy & Creative Solutions to lead enterprise brand, marketing strategy, and creative services across products and customer segments. You will oversee content, design, packaging, and AI-enabled marketing, driving growth and strong brand equity.

The role requires building cross-functional partnerships and delivering measurable outcomes while guiding organizational change and talent development in a fast-paced environment.