Chief Architect of Patient Ambassador Programs

ruderfinn; New York (NY); On-site; USD 150,000 - 210,000; Full time

Job summary

Senior Director, Patient Engagement at Ruder Finn will lead strategy for patient ambassador programs across pharma clients, collaborating with patients, caregivers and cross-functional teams to ensure authentic, compliant engagement.

You will shape lifecycle programs from identification to ongoing engagement, preparing participants to communicate authentically through videos, blogs, social media and events, while tracking KPIs and program impact.

Responsibilities

• Develop patient ambassador strategies and program plans that translate client objectives, patient needs, disease-state insights and regulatory considerations into viable engagement models.
• Define program audiences, ambassador eligibility criteria, participant roles, engagement channels and activation models.
• Define the program governance structure, decision‑making responsibilities, escalation pathways, and quality standards required for delivery.
• Contribute to recommendations regarding branded, unbranded or blended approaches based on program objectives, patient needs and regulatory considerations.
• Develop annual and project‑specific activation plans across live, virtual, digital, social and peer‑to‑peer channels.
• Apply disease‑state knowledge, patient‑journey insights, health literacy principles and audience considerations to program recommendations.
• Establish program timelines, deliverables, KPIs and reporting plans in partnership with senior leadership and measurement teams.
• Evaluate program performance across accounts and use findings to refine strategy, strengthen ambassador experiences and improve future program design.

Job description

Senior Director, Patient Engagement at Ruder Finn will lead strategy for patient ambassador programs across pharma clients, collaborating with patients, caregivers and cross-functional teams to ensure authentic, compliant engagement.

You will shape lifecycle programs from identification to ongoing engagement, preparing participants to communicate authentically through videos, blogs, social media and events, while tracking KPIs and program impact.