Channel Partnerships Architect: AI-Driven Growth

Avnan Electro Inc.; Indianapolis, Northern (IN, KY); Hybrid; USD 120,000 - 160,000; Full time

Job summary

Falcon Electric is seeking a strategic Channel Partnerships leader to design, implement, and scale Falcon's channel program. You will own partner tiers, deal registration, margin structures, and enablement, while growing distributors, integrators, and reps through structured reviews and joint planning.

You will recruit new partners in priority verticals, manage channel-direct harmony, and deliver co-marketing to accelerate revenue growth.

Qualifications

• 5+ years managing B2B channel, distribution, or partner programs in industrial, electrical, power, controls, or automation markets.
• Demonstrated experience building or scaling a partner program (deal registration, tiers, enablement).
• A track record recruiting and activating distributors, systems integrators, or reps that produced real revenue.
• Comfort with technically specified products and a specifying-engineer / integrator sales motion.
• Willingness to operate hands-on with AI and automation tooling as a force multiplier.

Responsibilities

• Design and run Falcon's channel program end to end, including partner tiers, deal registration, margin structure, SLAs, enablement, and training.
• Manage, activate, support and grow Falcon's current distributors, integrators, and reps through structured QBRs and joint pipeline planning.
• Identify, recruit, and onboard new partners in priority verticals — water/wastewater SCADA integrators, ITS/traffic/rail integrators, UL 508A panel builders, and industrial distributors.
• Own the deal-registration rules and conflict arbitration to keep partner trust as direct and channel motions scale.
• Equip partners with tools, spec support, and co-marketing to sell Falcon into their accounts.
• Own and report weekly on partner-sourced pipeline, deal-registration volume, partner activation rate, and quote-SLA adherence.

Skills

B2B channel management

Partner program development

Distributor recruitment

Sales motion familiarity

AI tooling readiness

Tools

CRM systems

AI tooling

Job description

Falcon Electric is seeking a strategic Channel Partnerships leader to design, implement, and scale Falcon's channel program. You will own partner tiers, deal registration, margin structures, and enablement, while growing distributors, integrators, and reps through structured reviews and joint planning.

You will recruit new partners in priority verticals, manage channel-direct harmony, and deliver co-marketing to accelerate revenue growth.