Category Growth Strategist — Retail Insights

Mars

Winston-Salem (NC)

Hybrid

USD 78,000 - 107,000

Full time

5 days ago

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Job summary

Mars is seeking a Category Leadership professional to partner with Grocery retailers, delivering fact-based insights and category solutions that drive mutual growth. You will lead category initiatives, collaborate with Sales, and develop tools that improve decision-making for Confectionery, Salty Snacks, and Treats & Snacks categories.

The role emphasizes data analysis, shopper insights, and strong relationships with customers at headquarters to influence plans and strategies.

Qualifications

Bachelor’s degree required.
Demonstrated analytical skills and capability.
Experience in CPG sales or analytics.
Willing to travel 25–40%.
Strong Excel and PowerPoint skills.
Strong written and verbal communication skills.
Nielsen Scan data experience.
Knowledge of JDA and space planning.

Responsibilities

Build and maintain relationships with internal/external partners to drive growth.
Analyze projects within Category Leadership and develop insights.
Develop Category Insights Reviews for mutual value and growth.
Drive shelving excellence and assortment optimization strategies.
Develop POGs using JDA across segments as needed.
Create tools and reports to improve decision-making and efficiency.
Interpret syndicated data and market trends to identify opportunities.