Category Growth & Insights Leader

Nestlé; Tampa (FL); On-site; USD 120,000 - 159,000; Full time

Benefits offered by this job

401k with company match

Healthcare coverage

Performance-based incentives

Job summary

Nestlé USA is seeking a Category Leadership Manager to develop and execute category strategy with Retailers, driving growth through insights and cross-functional collaboration. The role emphasizes category-first planning, POG management, and national-channel initiatives.

The ideal candidate will have a BA/BS plus 7+ years in category management, strong Excel/PowerPoint, and experience with Nielsen/IRI data. A comprehensive benefits package and performance incentives accompany this role.

Qualifications

• Typically has a University Degree (BA/BS) or equivalent experience and 7+ years related work experience.
• Knows how to Identify category opportunity gaps with key retailers & develop a supporting sales story to address.
• Working understanding of the planogram (POG) creation process, including JDA Prospace or equivalents.
• Can create or alter POGs to best position Nestlé and retail partners
• Advanced Microsoft Excel and PowerPoint skills, database management a plus
• Demonstrated knowledge of business-driving technology solutions (Nielsen/IRI)
• Ability to create sales stories and understand customer and class of trade differences.
• Understands CAP guidelines and Category Roadmaps
• Knowledge of operating models for key trade classes (Grocery, Drug, C Store, Mass, Club, Dollar)
• Understands consumer packaged goods companies’ strategies vs. private label
• Strategy experience creating and presenting growth solutions at national, channel and customer levels
• History of moving through manager-level roles, strengthening business experience to understand store-level sales and our portfolio
• Knowledge of available tools: Business Process Maps, Shopper Sights, Consumer Panel Data (Spectra), Numerator, Nielsen and IRI
• Ability to incorporate "Develop Category Growth" model at Key Retailers that identify and make recommendations to close opportunity gaps.
• Proficient with retailer proprietary tools where appropriate; Scintilla (WM) and 84.51 (Kroger).

Responsibilities

• Provide Insights to drive superior category results, while embedding Nestle USA (NUSA) as part of a strategic category solution.
• Through driving category first results with the retailer, become the “Voice of Choice” for retailer insight needs.
• Drive best in class category outcomes through activating key industry and custom tools.
• Collaborate with internal and external partners in Field Sales (CAM’s), Category Strategy, Consumer Marketplace Insights – Shopper (CMI), CIH teams to develop Insight solutions.
• Collaborate with broader Catman team to provide guidance and insights that play an enterprise level benefit for total NUSA Category Management.
• Support the sales team with succinct and meaningful insights that make us more relevant to retailers on all fronts.
• Proactively uncover and develop key insights in partnership with CAMs to drive growth opportunities for the retailer through the use of market and consumer information that are linked to clear results/actions.

Skills

Category Management

Retail Analytics

Sales storytelling

Strategy development

Cross-functional collaboration

Education

BA/BS

Tools

JDA ProSpace

Scintilla

84.51

Nielsen

IRI

Spectra

Numerator

Job description

Nestlé USA is seeking a Category Leadership Manager to develop and execute category strategy with Retailers, driving growth through insights and cross-functional collaboration. The role emphasizes category-first planning, POG management, and national-channel initiatives.

The ideal candidate will have a BA/BS plus 7+ years in category management, strong Excel/PowerPoint, and experience with Nielsen/IRI data. A comprehensive benefits package and performance incentives accompany this role.