Category Development Manager

CELSIUS; Dallas (TX); Remote; USD 95,000 - 105,000; Full time

Job summary

Join a forward-thinking company as a Category Development Manager, where you'll harness data-driven insights to elevate the energy category and strengthen retailer relationships. This exciting remote role involves collaborating with cross-functional teams to craft compelling strategies that drive growth. With a focus on strategic planning and storytelling, you'll play a pivotal role in shaping the future of the brand. Enjoy a competitive salary, comprehensive benefits, and the opportunity to make a significant impact in a dynamic industry. If you're passionate about data and category management, this role is perfect for you!

Benefits

Medical, Dental & Vision coverage

Disability insurance

Life insurance

Vacation and holidays

401(k) with company match

Legal and identity theft services

Qualifications

• 5+ years in category management or insights within CPG, preferably in beverages.
• Experience with data tools like Nielsen, IRI, and SPINS.

Responsibilities

• Develop strategies that increase market share within Regional Key Accounts.
• Use data insights to optimize product placement and pricing strategies.

Skills

Category Management

Data Analysis

Retailer Relationship Management

Strategic Planning

Microsoft Office Suite

Education

Bachelor's Degree

Tools

Nielsen

IRI

SPINS

Numerator

Job description

As a Category Development Manager, you will play a key role in driving the growth of the energy category and the Celsius brand within targeted regional retailers. This role reports to the Vice President, Category & Insights, and involves collaboration with Sales, Marketing, and Growth & Strategy teams to create and execute category development strategies. The ideal candidate will use data-driven insights to craft compelling stories that elevate the energy category, strengthen retailer relationships, and advance strategic objectives.

This is a remote role requiring 30%+ travel. Candidates based in Atlanta, Chicago, Dallas, Minneapolis, or Oklahoma City will be prioritized to align with business needs. Candidates must reside near a major airport for ease of travel.

Responsibilities:

1. Category Growth: Partner with key stakeholders to develop strategies that increase market share within Regional Key Accounts.
2. Data-Driven Insights: Use syndicated data (e.g., IRI, Nielsen, SPINS) and panel data to analyze market trends and consumer behaviors, then translate these insights into actionable recommendations.
3. Retailer Collaboration: Build and maintain strong relationships with targeted retailers, acting as a trusted advisor with data-backed insights.
4. Cross-Functional Partnership: Collaborate with Sales, Marketing, and Growth & Strategy teams to ensure aligned objectives and strategy execution.
5. Strategic Planning: Identify opportunities to optimize product placement, pricing, promotions, and assortment strategies.
6. Travel: Represent Celsius in meetings and industry events, with up to 30-50% travel required.
7. Category Reporting: Develop reports and dashboards to monitor performance and inform leadership decisions.
8. Storytelling: Translate complex data into clear narratives and visuals for internal and external stakeholders.

Requirements:

• Minimum of 5+ years in category management, insights, or related roles within CPG, preferably in beverages or energy drinks.
• Experience with syndicated and panel data tools such as Nielsen, IRI, SPINS, or Numerator.
• Willingness and ability to travel up to 30-50%, residing near a major airport.
• Proficiency in Microsoft Office Suite and strong interpersonal skills.

Benefits:

• Medical, Dental & Vision coverage
• Disability insurance
• Life insurance
• Vacation and holidays
• 401(k) with company match
• Legal and identity theft services

Salary Range:

$95,000 - $105,000 annually, with actual pay based on location, experience, and qualifications. Additional compensation may include bonuses and RSUs.

Celsius is committed to diversity and inclusion, providing equal employment opportunities to all applicants and employees. For accommodations during the application process, contact [e-mail].