Campus Community Lead - Arts & Creative Communities

Fuku by Momofuku; New York (NY); Hybrid; USD 150,000 - 300,000; Full time

Job summary

Fuku by Momofuku in New York City seeks a highly social Campus Community Lead to build a campus network for a new consumer product. You will engage art schools, design institutions, and emerging creators, launching ambassadors and scalable activation programs to drive product discovery and authentic community participation.

The role combines campus strategy, brand activation, and cross-functional collaboration, with a hybrid work setup and exposure to a major international platform.

Qualifications

• Proven experience in campus community building, university partnerships, student ambassador programmes, community growth, or experiential marketing.
• Demonstrated ability to build a campus programme, community initiative, or ambassador network from 0 to 1.
• Existing network or strong familiarity with universities, art schools, design institutions, and creative communities.
• Experience working with university stakeholders, student organizations, campus administrators, or institutional partners.
• Strong understanding of engaging Gen Z audiences, students, emerging artists, and young creatives.
• Excellent interpersonal skills, with a natural ability to build relationships and connect with diverse groups.
• Experience planning and executing community events, activations, or campus engagement initiatives.
• Strong organizational and project management capabilities to manage multiple partners.

Responsibilities

• Develop and execute a 0-to-1 campus community strategy targeting art schools, design institutions, and emerging creative communities.
• Identify and prioritize universities, art colleges, creative programs, and student networks.
• Build relationships with university stakeholders, including student organizations, career services, and academic departments.
• Establish a scalable framework for campus engagement, activation, and long-term relationship development.
• Translate early community insights into actionable recommendations for product, brand, and growth teams.
• Design, launch, and manage a campus ambassador programme from the ground up.
• Identify, recruit, and engage student ambassadors and campus connectors.
• Develop ambassador onboarding, engagement programs, incentives, and performance frameworks.
• Empower ambassadors to build authentic communities and encourage product adoption.
• Track ambassador effectiveness, campus engagement, and community growth.
• Build relationships with emerging artists, designers, creators, and young talent.
• Develop activations, workshops, events, and experiences that drive participation and product discovery.
• Identify opportunities for partnerships with art institutions and student collectives.
• Collaborate with agencies and partners as needed.
• Create programs that encourage authentic participation and user-generated content.
• Support early-stage product launch through campus and creative-community initiatives.
• Partner with Brand, Marketing, Product, and Growth to translate feedback into opportunities.
• Experiment with approaches, evaluate results, and refine strategies.
• Establish success metrics across campus penetration, ambassador activity, engagement, and activation.
• Take ownership of initiatives from concept to execution and iteration.

Skills

Campus community building

University partnerships

Student ambassador programs

Community growth

Job description

Campus Community Lead – Arts & Creative Communities

Location:

• New York City, NY
• Hybrid work arrangement (3-4 days onsite)

Team:

• Global Brand & Community

Industry:

• Consumer Technology / Social Media

Compensation:

• USD $150,000–$300,000+ Annual Base Salary

Visa Sponsorship:

• H1-B Transfers possible

About the Company

Our client is a globally established consumer technology and social media company, connecting millions of users through content, creativity, discovery, and community. With an international footprint and a highly engaged digital ecosystem, the company is investing in a new consumer product designed to unite the next generation of creative communities. This role offers the chance to help build something entirely new, leveraging the technology, resources, and reach of an established global platform. The New York team is diverse, fostering an environment where creativity, experimentation, and fresh ideas are central to the business.

Position Overview

We are seeking an entrepreneurial Campus Community Lead to bring this new product to life through meaningful engagement with art schools, creative institutions, students, and emerging artists. This is a 0-to-1 community-building role at the intersection of campus engagement, creative communities, brand activation, and consumer growth. You will design, launch, and scale a campus community strategy, working closely with senior leadership and cross-functional teams across Brand, Community, Marketing, and Product.

Key Responsibilities

Campus Community Strategy & Development

• Develop and execute a 0-to-1 campus community strategy targeting art schools, design institutions, and emerging creative communities.
• Identify and prioritize relevant universities, art colleges, creative programs, and student networks.
• Build relationships with key university stakeholders, including student organizations, career services, academic departments, and institutional partners.
• Establish a scalable framework for campus engagement, community activation, and long-term relationship development.
• Translate early community insights into actionable recommendations for product, brand, and growth teams.

Campus Ambassador Programme

• Design, launch, and manage a campus ambassador programme from the ground up.
• Identify, recruit, and engage student ambassadors, creative community leaders, and influential campus connectors.
• Develop ambassador onboarding, engagement programs, incentives, and performance frameworks.
• Empower ambassadors to build authentic communities and encourage organic product adoption.
• Track ambassador effectiveness, campus engagement, and community growth.

Creative Community Building & Activation

• Build meaningful relationships with emerging artists, designers, creators, and young creative talent.
• Develop creative activations, workshops, campus events, and community experiences that encourage participation and product discovery.
• Identify opportunities for partnerships with art institutions, student collectives, and creative organizations.
• Collaborate with external agencies, event partners, and community organizations as needed.
• Create programs that encourage authentic participation, user-generated content, and long-term community engagement.

New Product Growth & Cross-Functional Collaboration

• Support the early-stage launch and growth of a new consumer product through targeted campus and creative-community initiatives.
• Partner with Brand, Marketing, Product, and Growth teams to translate community feedback into product and engagement opportunities.
• Experiment with different community-building approaches, evaluate results, and refine strategies.
• Establish meaningful success metrics across campus penetration, ambassador activity, community engagement, and user activation.
• Take ownership of initiatives from initial concept through execution, measurement, and iteration.

Ideal Candidate Profile

We are looking for a highly social, entrepreneurial, and creative community builder who understands how to engage young audiences and turn relationships into active, growing communities.

The strongest candidates will have:

• Proven experience in campus community building, university partnerships, student ambassador programmes, community growth, or experiential marketing.
• Demonstrated ability to build a campus programme, community initiative, or ambassador network from 0 to 1.
• An existing network or strong familiarity with universities, art schools, design institutions, and creative communities.
• Experience working with university stakeholders, student organizations, campus administrators, or institutional partners.
• Strong understanding of how to engage Gen Z audiences, students, emerging artists, and young creatives.
• Excellent interpersonal skills, with a natural ability to build relationships and connect with diverse groups of people.
• Experience planning and executing community events, creative activations, or campus engagement initiatives.
• Strong organizational and project management capabilities, with the ability to manage multiple partners and initiatives.
• Entrepreneurial mindset, creative thinking, and a willingness to experiment with new ideas.
• Ability to work independently in an evolving, fast-paced environment.

Particularly Relevant Backgrounds

• Campus Community / University Community Programmes
• Student Ambassador / Campus Ambassador Programmes
• University Partnerships / Campus Engagement
• Community Growth / Creator Communities
• Experiential Marketing / Campus Activations
• Employer Branding / University Programmes within major organizations
• Creative, Experiential, or Campus Marketing Agencies
• Arts, Design, and Cultural Community Organizations

Candidates who have built university communities or ambassador programmes from scratch are especially encouraged to apply. Experience in consumer technology, social media, creator platforms, or creative industries is advantageous but not required.

Why Join?

• Build a Community From Day One: Take ownership of creating a campus community and ambassador programme from scratch, with the freedom to shape the strategy, partnerships, and activation model.
• Help Launch a New Consumer Product: Play a meaningful role in introducing a new product to its earliest users, helping establish authentic relationships with creative communities.
• Work With a Creative, International Team: Join a diverse New York team where people from different nationalities, backgrounds, and disciplines collaborate on ambitious new ideas.
• Startup Energy, Established Platform Resources: Experience the entrepreneurial pace of a new venture while benefiting from the backing, infrastructure, and resources of a major international consumer technology company.
• High Ownership & Visibility: Work closely with senior leadership and cross-functional teams, with meaningful responsibility for shaping how the product builds its early community.