Campaign Operations & Attribution Lead

Broughton-Partners; Savannah (GA); On-site; USD 70,000 - 100,000; Full time

Job summary

Broughton-Partners seeks a Campaign Operations Specialist to provide advanced operational support across tracking, attribution, and lead routing systems. You will own tracking setup for partner accounts and help ensure campaign launch readiness.

Collaborating with the Digital Operations team, you will audit live campaigns, produce partner-specific reports, and document technical specs. 3–5 years in digital marketing ops with GTM/pixel experience is preferred.

Qualifications

• 3–5 years in digital marketing operations, AdTech/MarTech, or advertising traffic management
• Ability to own partner/client accounts
• Google Analytics 4 and/or Meta certification preferred

Responsibilities

• Own tracking and attribution setup for assigned partner accounts
• Assist with managing relationships of assigned media partners
• Guide campaign launch readiness: validate tracking, routing, and compliance ahead of go-live
• Audit live campaigns within assigned accounts for delivery, tracking, or compliance discrepancies
• Produce partner-specific performance reporting and reconciliation
• Document technical specs and change logs for assigned accounts
• Escalate unresolved or high-risk issues with diagnostic context

Skills

Tracking infrastructure

Partner management

Troubleshooting

Reporting and reconciliation

GTM and pixels

UTM governance

Education

Bachelor’s degree in Marketing, Business Administration or related field

Tools

GA4

Meta Certification

Job description

Broughton-Partners seeks a Campaign Operations Specialist to provide advanced operational support across tracking, attribution, and lead routing systems. You will own tracking setup for partner accounts and help ensure campaign launch readiness.

Collaborating with the Digital Operations team, you will audit live campaigns, produce partner-specific reports, and document technical specs. 3–5 years in digital marketing ops with GTM/pixel experience is preferred.