Campaign Operations Analyst: Digital Ad Traffic

Publicis Group; Chicago, Northern (IL, KY); Hybrid; USD 70,000 - 110,000; Full time

Benefits offered by this job

Flexible time off

15 paid holidays

Parental/new child leave

Comprehensive health coverage

401(k)

Tuition assistance

Commuter benefits

Professional development

Employee recognition

Charitable donation matching

Health coaching and counseling

Job summary

Epsilon, a global data and technology company, is seeking an experienced Ad Operations professional to drive digital campaigns across multiple platforms from its Chicago office. You’ll collaborate with cross-functional teams, manage end-to-end trafficking, and optimize workflows to reduce errors and improve performance.

This role emphasizes strong analytical skills, technical proficiency (JavaScript, HTML5, SQL), and the ability to troubleshoot complex campaign issues under deadlines.

Qualifications

• Proven experience (4+ years) managing digital campaigns in ad operations or ad trafficking role.
• Proficiency in executing digital campaigns in ad-serving platforms, DSPs or CMS.
• Strong ability to analyze data and trends.
• Experience with JavaScript, SQL, and HTML5 is an asset.

Responsibilities

• Execute digital campaigns across multiple platforms, including display banners, mobile apps, CTV/OTT/OLV, and native formats.
• Construct detailed decision trees and audience targeting rules tailored to client strategies.
• Trafficking creative assets (third-party tags, videos, HTML5) into proprietary ad-server, ensuring proper configuration and scheduling.
• Address errors in campaign setup to ensure seamless activation.
• Troubleshoot issues related to creative assets, third-party tags, personalization scripts, audience targeting and impression counts.
• Evaluate workflow processes to identify inefficiencies and increase automation.
• Monitor campaign ticketing queue and prioritize tasks for timely daily implementation.
• Communicate with internal teams to ensure prompt launches and adherence to insertion orders.
• Assist with documentation and maintenance of tag specs, product requirements, and workflows.

Skills

Campaign management

Ad operations

Data analysis

JavaScript/HTML5

DevTools

Independent learner

Communication skills

Time management

Adaptability

Team player

Innovative thinking

Tools

Chrome DevTools

Fiddler

Job description

Epsilon, a global data and technology company, is seeking an experienced Ad Operations professional to drive digital campaigns across multiple platforms from its Chicago office. You’ll collaborate with cross-functional teams, manage end-to-end trafficking, and optimize workflows to reduce errors and improve performance.

This role emphasizes strong analytical skills, technical proficiency (JavaScript, HTML5, SQL), and the ability to troubleshoot complex campaign issues under deadlines.