Campaign Manager

Henry Schein Inc; United States; Remote; USD 70,000 - 100,000; Full time

Job summary

Henry Schein One is seeking a Campaign Manager to lead multi-channel marketing initiatives aimed at generating high-quality leads. The ideal candidate will have a strong background in campaign management and digital marketing, along with excellent project and analytical skills. Join a diverse and inclusive team dedicated to improving dental health globally.

Qualifications

• 3+ years of experience in campaign management, preferably in B2B or SaaS marketing.
• Strong understanding of digital channels, including email, social media, and SEO.
• Excellent project management and communication skills.

Responsibilities

• Develop and execute integrated multi-channel marketing campaigns.
• Monitor and analyse campaign performance, optimising for ROI.
• Collaborate with internal teams to ensure seamless execution.

Skills

Campaign management

Digital marketing

Project management

Analytical skills

Creative problem-solving

Tools

Marketing automation platforms

Job description

Job Description

Department

Marketing

Line Manager

Head of Growth Marketing

UPDATED: APRIL 2025

Campaign Manager

Job Description

About Us

At Henry Schein One, we combine the agility of a start-up with robust corporate support to lead the global market in dental software innovations.

Celebrated as one of the ‘Sunday Times UK's Best Places to Work 2023 and 2024’, our culture at Henry Schein One is our cornerstone. We cherish diversity, flexibility, and equal opportunities, building an inclusive space where every voice can thrive and contribute to our mission of improving dental health, globally.

Our talented team is committed to driving change, fostering a positive societal impact, and improving access to quality dental care worldwide through our renowned products and services.

What we do

Our market-leading software, EXACT and Dentally, embody our commitment to innovation and excellence in dental technology. Engineered to streamline practice management, our solutions empower dental professionals with the tools they need to enhance patient care and build a thriving practice.

Leveraging the latest in AI diagnostics and robust patient management platforms, at Henry Schein One, we enable dental professionals to prioritise what truly matters—enhancing oral health outcomes. Our solutions are more than just tools; they're enablers of meaningful patient interaction and care, minimising administrative burdens and maximising clinical impact.

How we work

Customer success is at the heart of everything we do. From our Commercial teams right through to Support, every area of our business plays an instrumental role in shaping the value of our user’s experience.

Our customer success programmes across each brand are pivotal in maintaining dynamic feedback channels with our product teams, ensuring that we are always enhancing our software to align with customer needs. By delivering top-tier service, crafting innovative solutions, and offering proactive support, we are not just meeting expectations—we are creating long-lasting partnerships that drive positive outcomes.

Join us at Henry Schein One, where your expertise can pave the way for healthier smiles and a smarter future.

How you’ll make an impact

As aCampaign Manageryou will be responsible for developing and executing multi-channel marketing campaigns designed to generate high-quality leads and support the company’s revenue goals. You will ensure alignment between marketing strategy and business objectives, consider regional nuances and work closely with cross-functional teams to deliver impactful campaigns that drive results. Your role will be critical in ensuring that campaigns are strategically targeted, efficiently executed, and continuously optimised to achieve the highest possible ROI across all regions; UK, Ireland, Canada, Australia and New Zealand.

What you'll do

• Develop and execute integrated multi-channel marketing campaigns, including email, social media, content marketing, and paid advertising, to generate leads and support revenue goals.
• Collaborate with internal teams and Regional Leads to ensure campaign strategies align with broader business objectives and are executed seamlessly.
• Define campaign objectives, target regional audiences, and key performance indicators (KPIs), ensuring that all activities are aligned with the overall marketing and business strategies.
• Manage and coordinate the end-to-end execution of campaigns, including brief creation, creative asset development, content creation, campaign launch, and performance tracking.
• Monitor and analyse campaign performance across various channels, using data and insights to optimise tactics, improve results, and adjust strategies as needed.
• Work closely with the Marketing Operations team and Revenue Operations Manager to ensure campaigns are optimised for automation, personalisation, and efficient lead nurturing.
• Ensure campaign messaging is consistent across all channels and aligns with the company’s brand voice and value propositions.
• Manage campaign budgets, ensuring optimal allocation of resources across channels to maximise ROI.
• Collaborate with external partners, agencies, and vendors to support campaign execution when necessary.
• Report on campaign performance and provide insights and recommendations to stakeholders, including senior leadership, on how to improve future campaigns.
• Continuously test and experiment with new campaign tactics and channels to identify innovative ways to engage prospects and generate leads.

What you’ll bring with you

• 3+ years of experience in campaign management, marketing, or related fields, preferably in B2B or SaaS marketing.
• Proven experience in developing and executing multi-channel marketing campaigns that drive lead generation and revenue growth.
• Strong understanding of digital marketing channels and tactics, including email marketing, social media, content marketing, paid advertising, and SEO.
• Experience with marketing automation platforms to execute, track, and optimise campaigns.
• Excellent project management skills with the ability to manage multiple campaigns, in different regions and deadlines simultaneously.
• Strong analytical skills with the ability to interpret data, measure campaign effectiveness, and optimize strategies based on insights.
• Detail-oriented with a focus on ensuring all campaigns are executed with accuracy and within set timelines.
• Strong communication skills, with the ability to collaborate effectively across teams and present campaign results to senior leadership.
• Creative problem-solving skills and the ability to think outside the box to develop innovative campaign strategies.
• Project management expertise, ability to work in a fast-paced environment and adapt to changing priorities.

Diversity at Henry Schein One

Diversity at Henry Schein One is all about you being you. Diversity and inclusion are integral to every aspect of our business, we push boundaries fuelled by a diverse set of voices and a desire to make a difference. We are proud to be an equal-opportunity employer. All qualified candidates are considered without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, or age. We welcome everyone to our team; we foster creativity and ambition throughout our business. We’re making a difference every day and you can too.

Our Shared Values

Everyone at Henry Schein One is encouraged to live and demonstrate our core values:

Community

• Each Person is as Important as the Next
• Open Communication

• Diversity & Inclusion

Caring

• Corporate Citizenship

• Shared Success

Career

• Ethics
• Recognise Creativity & Encourage it

• People are our Greatest Asset

Henry Schein is committed to the principle of equal opportunities in employment in all spheres of its operation. Henry Schein UK Holdingsstrives to operate a policy of equal opportunity and not discriminate against any person gender, race, colour, nationality, ethnic or national origin, religion, sexual orientation, marital status, disability, age or any other characteristic protected by law.