Campaign Management - Marketing Manager

Centre Technologies; Houston (TX); Hybrid; USD 70,000 - 110,000; Full time

Benefits offered by this job

Hybrid Work Options

Paid Time Off

Paid Holidays

Medical, Dental, Vision

Job summary

Centre Technologies is seeking a strategic Marketing Campaign Manager to plan, develop, execute, and optimize integrated campaigns across multiple lines of business and service offerings. The role emphasizes AI‑powered marketing practices to scale campaigns and improve outcomes.

The candidate will collaborate with sales, leaders, subject matter experts, and the broader marketing team to drive awareness, pipeline growth, retention, and revenue.

Qualifications

• Bachelor's degree in Marketing, Advertising, Communications, or related field.
• Minimum of 3-5 years of experience in digital marketing, campaign management, or related roles.
• Proven track record of end‑to‑end marketing campaigns in B2B/tech environments.
• Experience in managed IT services, cybersecurity, cloud solutions, tech consulting, or Microsoft Dynamics 365.
• Experience with HubSpot or similar marketing automation and CRM platforms.
• Understanding of partner marketing programs and MDF/co‑op funded activities.

Responsibilities

• Plan and execute integrated campaigns across multiple business units, products, and initiatives.
• Manage campaigns from planning through launch, optimization, and reporting.
• Create customer journeys, messaging frameworks, and promotion strategies for awareness and pipeline growth.
• Lead cross‑functional collaboration with sales, design, content, and digital teams.
• Drive campaigns across email, digital advertising, events, webinars, ABM, and nurture programs.
• Monitor performance and use data/AI insights to optimize campaigns and reporting.

Education

Bachelor's degree in Marketing, Advertising, Communications, or related field

Tools

HubSpot

Job description

Together, we guide our clients through the process of selecting, deploying, and managing IT solutions tailored to their specific business needs.

• Hybrid Work Options, Paid Time Off, and Paid Holidays
• Medical, Dental, Vision, and 401(k) with employer match contributions

Centre Technologies is seeking a strategic and results-driven Marketing Campaign Manager to plan, develop, execute, and optimize integrated marketing campaigns across multiple lines of business, service offerings, customer growth initiatives, product launches, and strategic business priorities.

This role transforms business objectives into measurable marketing programs that drive awareness, engagement, pipeline growth, customer retention, and revenue. The ideal candidate combines creativity, strategic thinking, data-driven decision making, and modern AI-powered marketing practices to build impactful campaigns that scale.

The Marketing Campaign Manager collaborates closely with sales, business leaders, subject matter experts, and the broader marketing team. This individual is expected to actively leverage AI technologies to improve campaign execution, content creation, reporting, and overall marketing effectiveness.

Campaign Planning And Execution

• Develop and execute integrated marketing campaigns across multiple business units, service lines, industries, and strategic initiatives.
• Manage campaigns from planning and development through launch, optimization, and reporting.
• Build campaign plans aligned with company objectives, revenue priorities, and target audience needs.
• Lead go-to-market marketing efforts for new service offerings, product launches, acquisitions, customer programs, and other growth initiatives.
• Create customer journeys, messaging frameworks, and promotion strategies that drive awareness, engagement, pipeline growth, and customer adoption.
• Manage campaign calendars, timelines, deliverables, approvals, stakeholder communications, and cross-functional resources.
• Ensure messaging consistency across customer touchpoints and improve campaigns based on performance data.

Multi-Channel Marketing

• Lead campaigns across email, digital advertising, webinars, events, content, social media, account-based marketing (ABM), nurture programs, and partner marketing.
• Coordinate campaign copy, creative assets, requests, and stakeholder approvals.
• Partner with content, design, digital marketing, sales, and business leaders to execute integrated programs.
• Support customer acquisition, cross-sell, upsell, retention, and account expansion initiatives.

Marketing Technology & AI

• Leverage AI-powered tools and marketing technologies to improve campaign planning, content development, audience targeting, reporting, and operational efficiency.
• Identify opportunities to automate workflows, streamline campaign execution, and improve productivity through AI and marketing automation platforms.
• Stay current on emerging AI technologies and recommend practical applications that improve marketing performance and business outcomes.
• Ensure responsible use of AI while maintaining brand standards, quality, compliance, and content accuracy.

Sales Alignment & Revenue Growth

• Partner with sales leadership, account executives, BDRs, partner managers, and business stakeholders to support pipeline generation and revenue growth.
• Develop demand generation, nurture, and sales enablement programs that improve engagement and accelerate pipeline growth.
• Serve as the primary marketing owner for assigned campaigns and strategic growth initiatives.

Analytics & Performance Reporting

• Monitor performance across engagement, conversion, pipeline, and revenue metrics.
• Use data, analytics, and AI-driven insights to guide campaign optimization and future planning

Bachelor's degree in Marketing, Advertising, Communications, or related field.

Minimum of 3-5 years of experience in digital marketing, campaign management, or related roles.

Proven track record of successfully managing end-to-end marketing campaigns, preferably in a B2B and/or technology environment.

Experience within managed IT services, cybersecurity, cloud solutions, technology consulting, or Microsoft Dynamics 365 environments.

Experience with HubSpot or similar marketing automation and CRM platforms.

Understanding of partner marketing programs, co-marketing initiatives, and MDF/co-op funded marketing activities.

Reasonable accommodations can be made to enable individuals with disabilities/injuries to perform the essential functions of this role.

Some travel may be required.