Campaign Analytics Lead — Hybrid & Incentives

Impact Scale; Vancouver (WA); Hybrid; USD 80,000 - 120,000; Full time

Benefits offered by this job

Hybrid schedule

Remote flexibility

Competitive base pay

Job summary

Impact Scale is a fast-growing fintech and performance marketing company redefining how lead generation and data monetization operate. We’re hiring a Campaign Analytics Manager to join our core campaign team and help us optimize and scale high-volume SMS and email initiatives.

This performance-driven role focuses on launching, managing, and improving outbound campaigns. You’ll work closely with our team to drive margin, improve efficiency, and scale what works.

Qualifications

• 2–5 years of experience in performance marketing, outbound campaigns, or direct response ops.
• Hands-on with SMS/email campaigns.
• Data-focused mindset with strong proficiency in spreadsheets and campaign analytics.
• Deep understanding of outbound KPIs: EPC, ROI, CTR, deliverability, etc.

Responsibilities

• Manage daily SMS and email campaigns, including launch, monitoring, and performance tuning.
• Analyze campaign data to improve ROI, conversion rates, and engagement metrics.
• Execute A/B and multivariate tests on list segments, timing, and content blocks.
• Optimize lead lists based on past engagement and conversion data.
• Monitor deliverability, CTRs, and inboxing across providers.
• Maintain campaign reporting, performance dashboards, and testing logs.
• Collaborate with other campaign managers to share insights and scale winning strategies.
• Operate in a high-volume, performance-based environment where margin matters.

Skills

SMS campaigns

Email campaigns

Campaign analytics

Outbound KPIs

Job description

Impact Scale is a fast-growing fintech and performance marketing company redefining how lead generation and data monetization operate. We’re hiring a Campaign Analytics Manager to join our core campaign team and help us optimize and scale high-volume SMS and email initiatives.

This performance-driven role focuses on launching, managing, and improving outbound campaigns. You’ll work closely with our team to drive margin, improve efficiency, and scale what works.