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Four Seasons Home Care in New York City is seeking a marketing outreach professional to grow referrals and cultivate partnerships with healthcare providers across the five boroughs. You will present Four Seasons programs to doctors, hospitals and community groups, aiming to increase patient enrollment and awareness of our home health services.
You will travel up to 75% within NYC, collaborate with the Branding department to create outreach materials, and deliver monthly reports on outreach
Four Seasons Home Care is one of the fastest growing agencies servicing the five boroughs. Four Seasons takes pride in providing friendly, safe home healthcare services in the comfort of our patients homes. We are committed to the highest standards, and are constantly seeking to improve and adapt to any situation. Further, we take pride in providing a friendly work environment for all of our employees in the office and out in the field.
Obtain referrals from existing referral sources; follow up on existing referrals to ensure patients are enrolled to the agency
Build strategic partnerships and techniques to attract new clients in the industry
Schedule and present information about Four Seasons programs and services to the community organizations, including doctors’ offices, hospitals, nursing homes, independent living facilities, planning boards and other healthcare professionals
Utilize marketing strategies and techniques to attract new patients
Research and participate in health and wellness fairs throughout New York City; coordinate partnerships with different health agencies with long term impact target in mind
Attend community events as needed
Develop compelling and concise outreach materials in collaboration with our Branding department
Demonstrate a thorough and complete knowledge of the agency including our vision, mission and values; the services we provide; and how we differentiate ourselves from other home care agencies
Provide monthly reports on outreach efforts
Perform other related marketing duties as assigned
High School diploma/ College degree in related business field is preferred
This role requires up to 75% travel within New York City. Having a car is a plus
Bilingual Spanish or Creole is preferred
Knowledge and experience with computer applications BOLT and HHA Exchange a plus
Knowledge of NY Medicaid and managed Long Term Care a plus
Possess excellent sales and marketing, communication, time management, and organizational skills
Be self-driven with business development goals and the ability to execute plans to achieve desired outcomes
Clean, professional image, behavior and demeanor are expected at all times
Maintaining standards of high quality customer service
At least 1-2 years of qualified experience working in LHCSA, CHHA, SNF, or ILF