Business Development Representative

Totalwarehouse; Anaheim (CA); On-site; USD 50,000 - 70,000; Full time

Job summary

Totalwarehouse is seeking a driven Business Development Representative (BDR) in Anaheim, California. This position focuses on supporting West Coast growth through field prospecting and closing small to mid-sized deals, with a potential transition to a Sales Representative role within 6–12 months.

The ideal candidate will have 1–3 years of B2B sales experience, strong communication skills, and the ability to build rapport with decision-makers. A valid driver's license and reliable transportation are required.

Qualifications

• 1–3 years in B2B sales or customer-facing role.
• Strong prospecting and communication skills.
• Organized with strong follow-through.
• CRM experience required.

Responsibilities

• Generate new business through field prospecting and cold calling.
• Build and maintain a qualified pipeline of opportunities.
• Close small to mid-sized deals to develop sales capability.
• Maintain accurate CRM activity and opportunity tracking.

Skills

Prospecting skills

Communication skills

Organization

CRM experience

Ability to build rapport

Job description

Description

Total Warehouse Inc. (TW) is seeking a driven Business Development Representative (BDR) to support West Coast growth. TW delivers industry-leading material handling equipment and warehouse solutions focused on efficiency, safety, and sustainability.

This is a field-based development role focused on prospecting, pipeline generation, and closing small to mid-sized deals, with the objective to transition into a Sales Representative role with territory ownership within 6–12 months.

Key Responsibilities

• Generate new business through daily field prospecting and cold calling
• Build and maintain a qualified pipeline of opportunities
• Identify customer needs and introduce TW solutions
• Close small to mid-sized deals to develop sales capability
• Support larger opportunities in partnership with Senior Sales Representatives
• Conduct product introductions and solution discussions onsite
• Maintain accurate CRM activity and opportunity tracking
• Continuously follow up to advance deals through pipeline

Growth Path (6–12 Months)

1. 0–6 Weeks: Training + initial prospecting
2. 6 Weeks–6 Months: Pipeline build + close small deals
3. 6–12 Months: Independent selling + support larger deals

Requirements

• 1–3 years in B2B sales or customer-facing role
• Strong prospecting and communication skills
• Organized with strong follow-through
• CRM experience required
• Ability to build rapport with decision-makers
• Material handling/industrial experience preferred
• Valid driver’s license and reliable transportation