Business Development Director, Smart Supply

AI Digital; Chicago, Northern (IL, KY); Hybrid; USD 120,000 - 180,000; Full time

Job summary

AI Digital is seeking a dynamic leader to drive new business development for its Smart Supply offering in major markets. You will build relationships with media planners, buyers, and senior leaders, turning segmentation into actionable sales plans and guiding a growing BDR team.

You will travel regularly to key markets, collaborate with Revenue, Growth, and Strategy teams, and shape BD best practices across the function.

Qualifications

• Proven track record in new business development or sales within ad tech, programmatic advertising, digital media, or related fields.
• Experience selling to holding companies and navigating agency structures.
• Ability to develop and grow a sales pipeline with measurable results.
• Strong communication, presentation, and negotiation skills are essential.
• Willingness to travel regularly and work with senior stakeholders.

Responsibilities

• Lead new business development for AI Digital's Smart Supply offering, targeting holding companies and their agencies.
• Build relationships with media planners, buyers, programmatic and investment teams, and senior media leaders.
• Identify opportunities through outreach, networking, meetings, and industry events.
• Translate account segmentation into clear sales and outreach plans.
• Manage and develop an initial team of three BDRs, with growth potential.
• Improve sales processes, strategies, and best practices for Smart Supply BD.
• Partner with Revenue, Growth, Strategy, and other internal teams.
• Represent AI Digital at client meetings and industry events, with regular travel to key markets.

Skills

Business development

Sales pipeline

Programmatic advertising

Media planning

Relationship building

Travel willingness

Job description

• Lead new business development for AI Digital's Smart Supply offering, with a focus on holding companies and their agencies.

• Build relationships with media planners, buyers, programmatic and investment teams, and senior media leaders.

• Identify new opportunities through outreach, networking, meetings, and industry events.

• Turn account segmentation and mapping into clear sales and outreach plans.

• Manage and develop an initial team of three BDRs, with the potential to grow the team.

• Improve sales processes, strategies, and best practices for the Smart Supply business development function.

• Partner with Revenue, Growth, Strategy, and other internal teams.

• Represent AI Digital at client meetings and industry events, with regular travel to key markets.

• Strong business development or sales experience in ad tech, programmatic advertising, digital media, or a related field.

• Proven success generating new business and building a sales pipeline.

• Experience selling into major holding companies and navigating agency structures.

• Strong understanding of media planning, buying, programmatic, and investment teams.

• Experience managing and developing a business development or sales team, ideally with 3-4 direct reports.

• Ability to build strong relationships with senior stakeholders and key decision-makers.

• A proactive hunter who can create and execute effective sales strategies.

• Strong communication, presentation, and negotiation skills.

• Willingness to travel regularly.

• Must be based in Chicago, New York, or Los Angeles.