Business Analyst II

Empower; United States; Remote; USD 80,000 - 100,000; Full time

Benefits offered by this job

Equity

Performance-based bonus

Competitive benefits

Job summary

Empower seeks a Business Analyst to partner with our central operations team and drive data-driven growth. The role can be remote (US-based) or on-site in McLean, VA, with exposure to senior leaders and cross-functional projects.

You will build analytical tools, manage dashboards for marketplaces, support campaigns, and help expand advertising programs to maximize ROI and platform usage.

Qualifications

• Bachelor’s or four-year degree with strong academic record.
• 3–5 years of post-college experience in a fast-paced environment.
• Data analytics proficiency; Excel/Google Sheets required; SQL/R/Python a plus.
• Strong understanding of ROI and results-oriented mindset.

Responsibilities

• Develop analytical tools to measure and improve customer acquisition, retention, engagement, and platform usage.
• Manage dashboards and analyze marketplaces data to support growth.
• Lead project management and operator roles across ops, comms, and marketing initiatives.
• Draft and optimize email, text, and other digital campaigns and analyses of campaign performance.
• Oversee vehicle-exterior and in-vehicle advertising programs and expansion.
• Create content for unpaid organic social media campaigns and assist paid media campaigns to maximize ROIs.

Skills

Data analytics

ROI understanding

Ambitious

Dependable

Education

Bachelor’s degree

Tools

Excel

Google Sheets

SQL

R

Python

Job description

Role Overview:

The Business Analyst will report to, and work closely with, our central operations team lead. In this role you will need to identify and implement data-driven scalable strategies to grow our business. Successful team members have an “extreme ownership” mentality, understand the importance of data and attention to detail, and are high-energy solution oriented problem solvers. We’re looking for team players who are looking to make an immediate impact at a high-growth disruptive startup. This role can be remote (U.S. based only), or in-person in McLean, Virginia.

Opportunities:

• Develop and use analytical tools to measure and generate ways to improve customer acquisition/retention/engagement and grow overall platform usage
• Hands-on assistance managing dynamic and growing marketplaces using custom dashboards
• Serve in both project management and operator roles on various short-term and long-term ops, comms, and marketing initiatives
• Help manage and improve our automated drip campaigns. This includes ensuring timely and consistent deployment, as well as conducting in-depth analyses of open rates and campaign effectiveness
• Draft copy for and implement email, text, and other digital communication and marketing campaigns
• Run and expand Empower’s vehicle-exterior advertising program
• Run and expand Empower’s in-vehicle marketing efforts
• Help create content for Empower’s unpaid, organic social media campaigns
• Help manage paid media campaigns to maximize RO

Candidate Requirements:

• Bachelor’s or other 4-year degree with high academic achievement
• 3-5 years of post college professional experience, ideally in a fast paced environment
• Experience in data analytics (proficiency with Excel/Google Sheets required; experience with SQL/R/Python is a plus).
• An innate understanding of ROI
• Ambitious and dependable

What Do We Offer?

• Competitive compensation: $80,000 - $100,000 base salary (based on experience) + equity + performance based bonus + competitive benefits
• Being part of a great team to better the lives of gig workers
• Exposure to C‑Suite and other senior team members across all departments
• No dull or unchallenging days!

We are currently unable to sponsor visas for this position