Business Analyst

Dcbar; Deltona (FL); Remote; USD 65,000 - 95,000; Full time

Job summary

Dcbar is seeking a Business Analyst who will work with our central operations team to identify data-driven, scalable strategies to grow the business. You will develop analytics to measure acquisition, retention, engagement, and platform usage, and you will work on improving dashboards and reporting.

This role involves managing marketing initiatives, crafting and deploying email and other digital campaigns, and supporting paid media to maximize RO.

Qualifications

• Proficient in data analytics with strong Excel/Google Sheets skills.
• Experience building dashboards and data-driven marketing insights.
• Able to plan and execute email, text, and other digital campaigns.

Responsibilities

• Develop analytical tools to improve customer acquisition, retention, and engagement.
• Manage dynamic marketplaces with custom dashboards.
• Support project management and operator roles across ops/marketing initiatives.
• Draft and implement email, text, and other digital campaigns.
• Help manage paid media campaigns to maximize ROAS.

Skills

Data analytics

Excel/Google Sheets

Dashboard creation

Marketing analytics

Communication

Tools

Excel

Google Sheets

CRM systems

Email marketing tools

Job description

The Business Analyst will report to, and work closely with, our central operations team lead. In this role you will need to identify and implement data-driven scalable strategies to grow our business. Successful team members have an "extreme ownership" mentality, understand the importance of data and attention to detail, and are high-energy solution oriented problem solvers. We're looking for team players who are looking to make an immediate impact at a high-growth disruptive startup. This role can be remote (U.S. based only).

Develop and use analytical tools to measure and generate ways to improve customer acquisition/retention/engagement and grow overall platform usage

Hands-on assistance managing dynamic and growing marketplaces using custom dashboards

Serve in both project management and operator roles on various short-term and long-term ops, comms, and marketing initiatives

Help manage and improve our automated drip campaigns. This includes ensuring timely and consistent deployment, as well as conducting in-depth analyses of open rates and campaign effectiveness

Draft copy for and implement email, text, and other digital communication and marketing campaigns

Help manage paid media campaigns to maximize RO

Experience in data analytics (proficiency with Excel/Google Sheets required).