Branded Content Activation Lead

Publicis Groupe ANZ; Miami (FL); On-site; USD 75,000 - 103,000; Full time

Benefits offered by this job

Paid Family Care 12+ weeks

Adoption & Fertility support

Pet adoption support

Wellness programs & reimbursements

Tuition Assistance

Flexible Time Off

Work Your World program

Job summary

Razorfish, part of Publicis Groupe, seeks a Content Supervisor within the media team to connect branded content across paid channels and platforms, driving business results.

You will help ideate, develop partnerships, manage production logistics, and deliver client-facing materials while staying on schedule and within budget. The role involves monitoring trends and leveraging AI productivity tools for better outcomes.

Qualifications

• 3+ years of experience in branded content, media investment, social media, digital marketing, or related field.
• Strong project management skills with ability to manage priorities, budgets, and timelines.
• Strong written and verbal communication, with client-facing experience.
• Ability to distill discussions into clear takeaways and next steps.
• Proficiency in Microsoft Office Suite; familiarity with AI-enabled productivity tools is a plus.
• Strong attention to detail, problem-solving, and sound judgment.
• Interest in consumer behavior, media trends, entertainment, and culturally relevant storytelling.
• Flexibility to support production windows, possibly outside traditional hours and some travel.

Responsibilities

• Contribute to ideation, content planning, and program development aligned to client objectives and media strategies.
• Support media partnership RFP processes, proposal evaluations, and tactical recommendations.
• Manage media plan development and execution, keeping activation details and budgets on track.
• Coordinate production logistics, brand assets, reviews, and partner deliverables.
• Manage day-to-day program workflows, including timelines, approvals, and reporting.
• Develop client-facing materials such as presentations, POVs, recaps, and wrap reports.
• Monitor cultural trends and marketplace opportunities to inform content ideas.
• Identify risks and escalate issues while maintaining high-quality standards.

Skills

Content strategy

Project management

Client communication

Creative collaboration

AI productivity tools

Attention to detail

Industry trends

Travel flexibility

Tools

Copilot / AI tools

Job description

Razorfish, part of Publicis Groupe, seeks a Content Supervisor within the media team to connect branded content across paid channels and platforms, driving business results.

You will help ideate, develop partnerships, manage production logistics, and deliver client-facing materials while staying on schedule and within budget. The role involves monitoring trends and leveraging AI productivity tools for better outcomes.