Brand Voice Architect & Content Lead

Thnks; Franklin (TN); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical, Vision, Dental insurance

401(k) matching

Phone & Internet stipends

In-office Mon-Thu, Fri remote

PTO 20 days

Job summary

Thnks is seeking a Content and Brand Marketer to own our written voice across all channels. You will craft positioning, homepage copy, landing pages, reports, posts, and emails, owning brand messaging with complete hands-on leadership.

This is a founding content hire with room to shape the function using leading AI tools. You will work directly to write and publish, build the category narrative, perform keyword research, and publish a regular cadence of content including podcasts and pitches.

Qualifications

• 6+ years in B2B content and brand, writer first, with actual writings.
• Heavy participation in a brand voice as a content engine, ideally at a company selling something people feel.
• Deep knowledge of modern search, including SEO plus newer answer engines, with tools like Ahrefs, SEMrush, and Search Console.
• Ability to turn real data into an original report, including basic survey design and synthesis.
• Production capabilities to get a report designed, a podcast booked, and a campaign out the door.
• AI native mindset using AI to ship what a team of four used to ship, while keeping the voice ours.

Responsibilities

• Write the words that matter most, including positioning docs, homepage, high-traffic landing pages, and sales one-pagers.
• Own the category narrative so gratitude in business is search-friendly and attributed to us.
• Do keyword research and on-page fixes, plus determine rankings for classic search and newer answer engines.
• Run a steady publishing cadence you write and schedule, including LinkedIn posts and AR pitches.
• Mine customer quotes and stories, turning them into case studies and proof.
• Read metrics to see what ranks, converts, and gets shared to inform the next piece.

Skills

Content Strategy

Brand Voice

SEO

Keyword Research

Writing Quality

AI Tools

Tools

Ahrefs

SEMrush

Search Console

Claude

Midjourney

Job description

Thnks is seeking a Content and Brand Marketer to own our written voice across all channels. You will craft positioning, homepage copy, landing pages, reports, posts, and emails, owning brand messaging with complete hands-on leadership.

This is a founding content hire with room to shape the function using leading AI tools. You will work directly to write and publish, build the category narrative, perform keyword research, and publish a regular cadence of content including podcasts and pitches.