Brand & UX Manager - Dual-Brand Experience Leader

Greater Baltimore Committee; Baltimore (MD); On-site; USD 70,000 - 80,000; Full time

Job summary

The Greater Baltimore Committee is seeking a Brand and User Experience Manager to steward the brand identities of GBC and UpSurge, and to lead the design, social, and multimedia production that brings events and campaigns to life across multiple platforms.

The role blends visual design with basic content management and editorial input, requiring strong brand governance, UX literacy, and the ability to work across two distinct audiences with a service-minded, execution-focused approach.

Qualifications

• Experience building and governing brand identity systems across multiple sub-brands.
• Strong UX sensibility for content-heavy, event-driven sites.
• Ability to manage visual and editorial content across two distinct audiences.

Responsibilities

• Own and maintain shared brand system for GBC and UpSurge.
• Lead visual style guides, templates, and asset governance.
• Plan, film, and edit event/social video content across channels.
• Design event graphics and manage multimedia production pipelines.
• Coordinate UX improvements for multiple digital properties.

Skills

Canva

Social accounts

Video production

AI design tools

Brand identity systems

UX principles

Analytics reporting

Cross-brand collaboration

Tools

Canva

Monday.com

WordPress

Blackthorn

Salesforce

Job description

The Greater Baltimore Committee is seeking a Brand and User Experience Manager to steward the brand identities of GBC and UpSurge, and to lead the design, social, and multimedia production that brings events and campaigns to life across multiple platforms.

The role blends visual design with basic content management and editorial input, requiring strong brand governance, UX literacy, and the ability to work across two distinct audiences with a service-minded, execution-focused approach.