Brand Strategy & Performance Manager

Inspire Brands; United States; Remote; USD 85,000 - 120,000; Full time

Job summary

Inspire Brands is seeking a highly analytical brand strategist to monitor, analyze, and improve performance of the Arby’s brand experience. The Associate Manager will translate data into clear, actionable recommendations and support the health of the business in test-and-learn environments.

You will partner with Brand Experience leadership and cross-functional teams to keep in-market performance visible, flag risks and opportunities early, and drive momentum with confident decision-making.

Qualifications

• Bachelor’s degree in business, marketing, economics, engineering, or related field.
• 3–5 years in strategy, analytics, brand marketing, consulting, or test-and-learn environments.
• Experience with large datasets and translating insights into action.

Responsibilities

• Supports core and in-market performance management, tracking KPIs, competitive activity, and campaign performance to inform data-driven decisions.
• Maintains performance views to set forecast vs. actual expectations and develops recommended action plans.
• Prepares and delivers weekly calendar and marketing performance updates.
• Leads analysis for quarterly situation assessments and post-mortems.
• Supports in-market calendar optimization in collaboration with leadership.
• Develops ad hoc insight briefs.
• Manages franchisee meeting agenda, deliverables, and follow-ups.
• Acts as central connector across cross-functional teams to drive alignment and follow-through on recommended actions.
• Supports Stage Gate process to deliver the national calendar with rigorous measurement.

Skills

Analytical mindset

Structured problem solving

Project management

Executive communication

Cross-functional collaboration

Education

Bachelor’s degree in business, marketing, economics, engineering, or related field

Tools

Excel

PowerPoint

Tableau

Power BI

Job description

Inspire Brands is seeking a highly analytical brand strategist to monitor, analyze, and improve performance of the Arby’s brand experience. The Associate Manager will translate data into clear, actionable recommendations and support the health of the business in test-and-learn environments.

You will partner with Brand Experience leadership and cross-functional teams to keep in-market performance visible, flag risks and opportunities early, and drive momentum with confident decision-making.