Brand Performance & Insights Associate Manager

Inspire Brands, Inc.; Atlanta (GA); On-site; USD 75,000 - 110,000; Full time

Job summary

Inspire Brands, Atlanta-based, seeks an Associate Manager to monitor, analyze, and improve Arby’s brand experience performance. Translate data into clear, actionable recommendations in a test-and-learn environment.

The role partners with Brand Experience leadership and cross-functional teams to keep in-market performance visible, flag risks and opportunities, and drive decisions with rigor and momentum across the brand portfolio.

Qualifications

• Bachelor's degree in business, marketing, economics, engineering, or related field.
• 3–5 years in strategy, analytics, brand marketing, consulting, or test-and-learn environments.

Responsibilities

• Supports core and in-market performance management, tracking KPIs, competitive activity, and campaign performance to inform data-driven decisions.
• Maintains performance views to set expectations of forecast vs. actual and develop recommended action plans based on results.
• Prepares and delivers weekly calendar and marketing performance updates.
• Leads analysis for quarterly situation assessments and post-mortems.
• Supports in-market calendar optimization in collaboration with leadership.
• Develops ad hoc insight briefs.
• Manages franchisee meeting agenda, deliverables, and follow-ups.
• Acts as central connector across cross-functional teams to drive alignment and follow-through on recommended actions.
• Support Stage Gate process to deliver the national calendar – bringing rigor and consistency to measurement and decision-making frameworks.

Skills

Analytical mindset

Data-driven decisions

Test-and-learn

Cross-functional collaboration

Project management

Storytelling with data

Executive communication

Education

Bachelor's degree in business/marketing/economics/engineering

Tools

Excel

PowerPoint

Tableau

Power BI

Job description

Inspire Brands, Atlanta-based, seeks an Associate Manager to monitor, analyze, and improve Arby’s brand experience performance. Translate data into clear, actionable recommendations in a test-and-learn environment.

The role partners with Brand Experience leadership and cross-functional teams to keep in-market performance visible, flag risks and opportunities, and drive decisions with rigor and momentum across the brand portfolio.