Brand Strategy Lead — Private Brands

Daymon Worldwide

Sunbury (Northumberland County)

On-site

USD 68,000 - 101,000

Full time

4 days ago
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Benefits offered by this job

Full-Time Benefits (Medical, Dental, V
401(k) with company match
Training and Career Development
Generous Paid Time-Off

Job summary

Daymon Worldwide in Sunbury, PA is seeking a dynamic Business Manager for Own Brands to lead a single account within the brokerage business. Reporting to a Senior Business Manager or Director, you will drive strategic plans, budgeting, hiring, and day-to-day management of the account and its categories.

You will partner with marketing, product development, and logistics to build brands, grow revenue, and optimize inventory.

Qualifications

  • Bachelor's degree required; MBA/Graduate Degree preferred
  • 3–5 years of professional work experience
  • Experience in building and nurturing brands; private brand management a plus
  • Demonstrated ability to lead and develop teams
  • Ability to contribute to setting and achieving budgets
  • Good grasp of Product Development, Marketing, Retail, Category Management, and Logistics

Responsibilities

  • Achieve budgeted goals for area of accountability
  • Develop and execute marketing plans; promotions; advertising; displays; merchandising; inventory forecasting
  • Ensure execution of the Large Account Management Process framework to identify priorities and build short/long-term plans
  • Demonstrate functional expertise in Private Brand & Branding through development and networking opportunities
  • Attract, develop and retain key talent to enable execution of goals
  • Execute new strategic initiatives for the account or assigned categories

Skills

Brand building
Leadership
Budgeting
Marketing knowledge
Product development
Retail
Category management
Logistics

Education

Bachelor's degree
MBA

Job description

Daymon Worldwide in Sunbury, PA is seeking a dynamic Business Manager for Own Brands to lead a single account within the brokerage business. Reporting to a Senior Business Manager or Director, you will drive strategic plans, budgeting, hiring, and day-to-day management of the account and its categories.

You will partner with marketing, product development, and logistics to build brands, grow revenue, and optimize inventory.

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