Brand Strategy Director: AI-Driven Growth & Client Programs

Yahoo; United States; Hybrid; USD 163,000 - 355,000; Full time

Benefits offered by this job

Healthcare

401(k)

Backup childcare

Education stipends

Job summary

Yahoo Finance is seeking a Director of Brand Strategy to lead a high-performing team delivering client-focused advertising solutions for Yahoo Finance's direct ad sales business. The role blends strategic vision, cross-org collaboration, and deep digital advertising expertise to meet client objectives and drive revenue growth across content, data, and programming.

Responsibilities include building a strong team, advising on go-to-market strategies, and partnering with Sales, Editorial, Product,

Qualifications

• Minimum 10 years of experience in sales strategy, brand strategy, account management, or related roles, with at least 6 years leading teams.
• Experience developing strategies across both B2B (enterprise tech, institutional investing, AI) and B2C (personal finance, business travel, luxury lifestyle).
• Proven track record of leading and motivating high-performing teams, achieving ambitious revenue targets, and building long-term strategic client relationships.

Responsibilities

• Build, mentor, and inspire a high-performing team, fostering a culture of collaboration, creativity, and continuous improvement.
• Set and execute a strategic vision for the Brand Strategy team, aligning on business objectives and delivering innovative client solutions.
• Serve as a trusted advisor to internal stakeholders and clients, driving effective strategies and tactics that meet business goals.
• Drive AI adoption and innovation within the team, identifying opportunities to leverage emerging technologies to enhance strategy, creativity, and operational efficiency.

Skills

Strategic Vision

Exceptional Communication

Analytical Acumen

Innovative Thinking

Collaborative Mindset

Job description

Yahoo Finance is seeking a Director of Brand Strategy to lead a high-performing team delivering client-focused advertising solutions for Yahoo Finance's direct ad sales business. The role blends strategic vision, cross-org collaboration, and deep digital advertising expertise to meet client objectives and drive revenue growth across content, data, and programming.

Responsibilities include building a strong team, advising on go-to-market strategies, and partnering with Sales, Editorial, Product,