Brand Strategy & Analytics Manager

HireMinds; Wellesley (MA); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Annual bonus up to 15%

Health insurance covering 100% for employees and dependents

401(k) with employer match

Paid time-off

Holiday pay

Job summary

A leading marketing firm is seeking an Associate Brand Manager based in Wellesley, MA. The ideal candidate will manage day-to-day brand operations, oversee marketing budgets, and provide insights based on data analysis. Responsibilities include developing brand campaigns and collaborating with cross-functional teams. Qualified individuals should possess a bachelor’s degree in a related field and at least 2 years of relevant experience in marketing or analytics. Competitive benefits include health insurance and a retirement plan.

Qualifications

• 2+ years experience in Marketing, Brand Management or Analytics.
• Experience with Consumer Packaged Goods is a plus.
• Excellent project management skills.

Responsibilities

• Oversee day-to-day operations related to brand management.
• Analyze category performance and provide data-driven insights.
• Develop and execute new brand campaigns.

Skills

Project management

Analytical thinking

Brand management

Budget management

Consumer market analysis

Education

Bachelor’s degree in Marketing, Business, Communications, Data Science or related field

Tools

Circana/Nielsen reporting

Job description

A leading marketing firm is seeking an Associate Brand Manager based in Wellesley, MA. The ideal candidate will manage day-to-day brand operations, oversee marketing budgets, and provide insights based on data analysis. Responsibilities include developing brand campaigns and collaborating with cross-functional teams. Qualified individuals should possess a bachelor’s degree in a related field and at least 2 years of relevant experience in marketing or analytics. Competitive benefits include health insurance and a retirement plan.