Brand Protection & Licensing Lead (Hybrid)

Subaru of America; Camden (NJ); Hybrid; USD 115,000 - 140,000; Full time

Benefits offered by this job

Medical Benefits

401K Match

Pension and Profit Sharing

Tuition Reimbursement

Job summary

Subaru of America is seeking a strategic leader to own consumer product licensing programs, brand protection, and IP governance. You will align cross-functional partners, drive licensing growth, and oversee online enforcement and royalty reporting to protect brand integrity and revenue.

The role requires experience with licensing programs, trademark enforcement, and collaboration with internal teams and external vendors. Hybrid work in a dynamic automotive brand environment is offered.

Qualifications

• Bachelor's degree with 6-8 years of experience in brand licensing, IP or related field.
• Strong negotiation and cross-functional collaboration skills across legal, marketing, and sales.
• Experience with online brand enforcement and licensing operations preferred.
• Proficiency with brand protection principles and IP protections in consumer products.

Responsibilities

• Lead strategic governance for trademark use across Subaru brand assets and partners.
• Drive growth strategy for consumer products licensing and category expansion.
• Develop and execute online brand protection and anti-counterfeiting programs.
• Oversee licensing program operations, approvals, and royalty reporting.
• Manage relationships with external enforcement vendors and marketplace platforms.

Skills

Brand protection

Licensing programs

IP protection

Trademark enforcement

Cross-functional collaboration

Negotiation

Data analysis

Microsoft Office

Education

Bachelor's degree, 6-8 years experience

Tools

Licensing management systems

Royalty reporting tools

Rights management workflows

E-commerce enforcement tools

Job description

Subaru of America is seeking a strategic leader to own consumer product licensing programs, brand protection, and IP governance. You will align cross-functional partners, drive licensing growth, and oversee online enforcement and royalty reporting to protect brand integrity and revenue.

The role requires experience with licensing programs, trademark enforcement, and collaboration with internal teams and external vendors. Hybrid work in a dynamic automotive brand environment is offered.