Brand Marketing Specialist

Roylo Partners; Santa Ana (CA); On-site; USD 55,000 - 75,000; Full time

Job summary

Roylo Partners in Santa Ana, CA is seeking a Brand Marketing Specialist to support brand development, coordinate marketing initiatives, and create campaigns that strengthen audience engagement. You will collaborate with cross-functional teams to execute campaigns from concept through to delivery.

The role emphasizes creative and organized individuals who can manage multiple priorities, communicate effectively, and contribute to improving brand visibility and customer connections.

Qualifications

• Strong written and verbal communication skills.
• Interest in branding, marketing strategy, and customer behaviour.
• Good organizational and project coordination skills.

Responsibilities

• Support the development and execution of brand marketing campaigns.
• Help maintain consistent brand messaging across marketing materials and promotional channels.
• Coordinate campaign schedules, project requirements, and marketing deliverables.
• Research target audiences, customer preferences, competitor activity, and market trends.
• Assist with creating presentations, campaign briefs, and promotional materials.
• Work with internal teams and external partners to coordinate brand initiatives.
• Support promotional events and activities designed to increase brand awareness.
• Review marketing content to ensure it aligns with brand guidelines.
• Gather customer feedback and share insights that may inform future campaigns.
• Monitor campaign activity and maintain accurate project records.
• Prepare reports and presentations on marketing initiatives and campaign progress.
• Identify opportunities to improve brand visibility, customer engagement, and campaign effectiveness.

Job description

Full-time | Monday–Friday | Office-based

Build Brand Recognition. Create Meaningful Connections.

A strong brand is built through consistent messaging, thoughtful campaigns, and a clear understanding of what matters to customers. We’re looking for a Brand Marketing Specialist in Santa Ana, CA to support brand development, coordinate marketing initiatives, and help create campaigns that strengthen audience engagement.

You’ll work with different teams to bring brand ideas to life, coordinate promotional activities, review marketing materials, and identify opportunities to improve how a brand connects with its audience. This role would suit someone who combines creativity with organization and enjoys contributing to projects from the initial idea through to execution.

What You’ll Be Doing

• Support the development and execution of brand marketing campaigns.
• Help maintain consistent brand messaging across marketing materials and promotional channels.
• Coordinate campaign schedules, project requirements, and marketing deliverables.
• Research target audiences, customer preferences, competitor activity, and market trends.
• Assist with creating presentations, campaign briefs, and promotional materials.
• Work with internal teams and external partners to coordinate brand initiatives.
• Support promotional events and activities designed to increase brand awareness.
• Review marketing content to ensure it aligns with brand guidelines.
• Gather customer feedback and share insights that may inform future campaigns.
• Monitor campaign activity and maintain accurate project records.
• Prepare reports and presentations on marketing initiatives and campaign progress.
• Identify opportunities to improve brand visibility, customer engagement, and campaign effectiveness.

What We’re Looking For

We’re looking for someone who is creative, commercially aware, organized, and confident communicating with different people. You should enjoy developing ideas, coordinating details, and working collaboratively to support marketing objectives.

You’ll bring:

• Strong written and verbal communication skills.
• An interest in branding, marketing strategy, and customer behaviour.
• Good organizational and project coordination skills.
• Attention to detail when reviewing content and campaign materials.
• Confidence using email, spreadsheets, and standard office software.
• The ability to manage multiple priorities and meet deadlines.
• A proactive approach to problem-solving and continuous learning.
• The ability to collaborate effectively with different teams.

Previous experience in brand marketing, marketing communications, social media, sales, customer service, retail, events, or promotional campaigns is beneficial. Familiarity with campaign reporting, content development, or brand guidelines would be an advantage.

If you’re looking for a Brand Marketing Specialist job in Santa Ana, CA where you can develop your marketing expertise, contribute to brand campaigns, and help build stronger customer connections, submit your current resume for consideration.

We are an equal opportunity employer and consider qualified applicants in accordance with applicable law.