Assistant Brand Manager Marketing

Roylo Partners; Washington, Baltimore (District of Columbia, MD); On-site; USD 52,000 - 76,000; Full time

Job summary

Roylo Partners in Washington, DC is seeking an Assistant Brand Manager to support brand strategy, coordinate marketing campaigns, and ensure promotional activities align with broader business objectives. You’ll collaborate with cross-functional teams to move projects from planning through delivery.

You’ll bring strong written and verbal communication, organization, and an interest in branding and consumer behavior.

Qualifications

• Strong written and verbal communication skills.
• Good organization and project coordination abilities.
• Interest in branding, marketing strategy, and consumer behavior.
• Attention to detail when reviewing content and campaign materials.

Responsibilities

• Support the planning and delivery of brand marketing campaigns.
• Help coordinate promotional activities, marketing projects, and campaign timelines.
• Assist with developing presentations, campaign briefs, and marketing materials.
• Research target audiences, customer preferences, market trends, and competitors.
• Help maintain consistent brand messaging across promotional channels.
• Coordinate with internal teams and external partners on campaign requirements.
• Monitor campaign progress and maintain accurate project updates.
• Review marketing materials to ensure they align with brand guidelines.
• Gather customer feedback and campaign information to support future planning.
• Assist with organizing promotional events and brand awareness initiatives.
• Prepare reports and presentations on campaign activity and results.
• Identify opportunities to improve brand engagement and marketing effectiveness.

Skills

Written communication

Verbal communication

Organization

Project coordination

Attention to detail

Job description

Full-time | Monday–Friday | Office-based

Different Brands. One Clear Direction.

Every brand has its own audience, message, and goals. The challenge is bringing those elements together so that marketing activity feels consistent, relevant, and effective.

We’re looking for an Assistant Brand Manager in Washington, DC to support brand strategy, coordinate marketing campaigns, and help ensure promotional activities align with wider business objectives. You’ll work with different teams to organize projects, review campaign materials, research audiences, and keep brand initiatives moving from planning through to delivery.

This role would suit someone who is creative, commercially minded, organized, and interested in how brands build recognition and connect with customers.

What You’ll Be Doing

• Support the planning and delivery of brand marketing campaigns.
• Help coordinate promotional activities, marketing projects, and campaign timelines.
• Assist with developing presentations, campaign briefs, and marketing materials.
• Research target audiences, customer preferences, market trends, and competitors.
• Help maintain consistent brand messaging across promotional channels.
• Coordinate with internal teams and external partners on campaign requirements.
• Monitor campaign progress and maintain accurate project updates.
• Review marketing materials to ensure they align with brand guidelines.
• Gather customer feedback and campaign information to support future planning.
• Assist with organizing promotional events and brand awareness initiatives.
• Prepare reports and presentations on campaign activity and results.
• Identify opportunities to improve brand engagement and marketing effectiveness.

What We’re Looking For

We’re looking for someone who can balance creative thinking with organization and attention to detail. You should be comfortable communicating with different people, coordinating several tasks, and taking responsibility for seeing projects through.

You’ll Bring:

• Strong written and verbal communication skills.
• Good organization and project coordination abilities.
• An interest in branding, marketing strategy, and customer behaviour.
• Attention to detail when reviewing content and campaign materials.
• Confidence working with colleagues across different teams.
• Basic computer skills and familiarity with standard office software.
• A proactive approach to problem-solving and learning new processes.
• The ability to manage priorities and work toward deadlines.

Previous experience in marketing, communications, brand support, sales, customer service, retail, events, or promotional activities is beneficial. Experience with marketing campaigns or project coordination is useful, but training on internal processes and brand requirements can be provided.

We are an equal opportunity employer and consider qualified applicants in accordance with applicable law.