Brand Marketing Manager

Urban Outfitters; United States; On-site; USD 60,000 - 100,000; Full time

Job summary

An innovative firm is seeking a passionate Brand Manager to elevate its brand strategy and marketing efforts. In this dynamic role, you'll collaborate with cross-functional teams to deliver impactful marketing campaigns and strengthen brand positioning. You'll leverage your expertise in brand management and social media to create compelling content that resonates with target audiences. Join a diverse and inclusive team committed to transforming the agriculture and consumer goods sectors, and make a meaningful impact on the future of sustainable practices. If you thrive in fast-paced environments and are eager to contribute to a purpose-driven organization, this opportunity is for you.

Qualifications

• 4+ years of experience in branding and marketing.
• Strong project management skills and attention to detail.
• Excellent communication and interpersonal skills.

Responsibilities

• Deliver high-impact brand marketing campaigns and events.
• Manage social media calendar and develop strategic content.
• Produce brand assets aligning with company purpose.

Skills

Brand Management

Social Media Content Creation

Project Management

Communication Skills

Time Management

Education

Bachelor's Degree

Tools

Digital Asset Management

Job description

TELUS Agriculture & Consumer Goods (TAC) is a great place to work. You can see it in our team members. The diversity of the team and their unique contributions set us apart from the competition. Our success is based as much on our future friendly team as the innovative technology solutions we offer.

Our team members include people like you – enthusiastic, innovative, passionate and energetic. We believe that you'll find our high-performance culture personally fulfilling, professionally challenging and financially rewarding.

TELUS Agriculture & Consumer Goods is tackling one of the most pressing social challenges of our time – achieving more efficient production while lowering the impact on the environment. We believe that by delivering data insights and technology solutions that empower and connect producers to their consumers, we can improve the quality, safety and sustainability of our food and consumer goods globally.

We offer an unmatched suite of innovative solutions and purpose-built applications for every participant in the supply chain, from ag input manufacturers and farmers through to consumer goods companies and their retail / foodservice channels. Our solutions enable our customers to optimize their businesses with more accuracy, efficiency and profit to create unified, trusted and sustainable food and consumer goods value chains.

Today we serve the top Consumer Packaged Goods and Agriculture companies across the globe through our acquired and integrated best-in-class solutions, and looking for a strong team member who can help us build awareness in these industries.

Here’s the impact you’ll make and what we’ll accomplish together

The Brand & Customer Marketing team is a dynamic, driven, fast-paced and highly-engaged group.

Together, the team is responsible for building global awareness of our brand and creating demand. We are at the center of driving the business’ funnel growth strategy and work closely with cross functional partners across our sales, product marketing, communications, sales enablement and customer experience teams.

As a brand manager, you'll help evolve and implement our brand strategy and vision. As Brand Manager, you’ll contribute to compelling marketing programs and campaigns that influence internal team members and the global agriculture and consumer goods markets.

Here’s how

• Support on delivering high-impact brand marketing campaigns and events with our internal teams and agency partners.
• Produce best-in-class brand assets that align with our TELUS Agriculture & Consumer Goods purpose, visual identity, and marketing themes
• Lead our social media function by managing our social media calendar, developing strategic, high-quality social content, and provide monthly reports and recommendations to the wider team
• Coordinate and manage the ongoing design schedule for a small team of designers and partners
• Produce brand assets that align with our TELUS Agriculture & Consumer Goods purpose, visual identity, and marketing themes with stakeholders and agency partners
• Be a steward and guardian of our brand to strengthen our positioning in the market
• Leverage your impressive communications skills as a speaker, storyteller and writer to distill complex narratives and engage audiences
• Provide constructive brand feedback and guidance to stakeholders of all kinds with your key attention to detail and professionalism

• Partner closely with the broader marketing team, colleagues across the organization, and a wide variety of stakeholders to produce assets that are relevant and meaningful to our target market
• Stay on the cutting edge of brand and marketing innovation and thought leadership from industry experts, agencies, peers, and competitors

Qualifications

• 4+ years of progressive experience in branding and marketing
• Demonstrated success in working on brand marketing campaigns, social media content creation and media and PR campaigns
• Previous experience in brand management and application of brand guidelines

• Passion for brand building and its importance to every touchpoint with an organization
• Experience working collaboratively with cross-functional teams in a complex organization
• Thrive in a fast paced and rapidly changing environment
• Able to pivot quickly to juggle multiple tasks and initiatives
• Strong time management and ability to work independently effectively
• Strong project management skills and attention to detail
• Exemplary communication and interpersonal skills
• Comfortable with ambiguity

Great to have but not essential

• A university or college degree
• Agriculture and/or CPG marketing experience
• Previous experience in the agriculture and consumer goods sectors
• Ad Copywriting and design experience
• Experience working on a dynamic, global brand
• Agency-side and client-side experience
• Digital asset management experience

Join our team

Collectively, our talented team and integrated solutions uniquely position us to transform collaboration within the industry at a global level, empowering and connecting producers to consumers for a more efficient, sustainable future.

Everyone belongs at TELUS. At TELUS Agriculture & Consumer Goods, your unique contribution and talents will be valued and respected. Because the more diverse perspectives we have the more likely we are to crack the code on what our customers want and our communities need.

Do you share our passion for enabling remarkable human outcomes?

Together, let’s make the future friendly.

Accessibility

TELUS Agriculture & Consumer Goods is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.

We offer accommodation for applicants with disabilities, as required, during the recruitment process.