Brand Manager — Growth & Homeplace Experience Lead

Marussia Beverages USA; Columbus (OH); Sur place; USD 85 000 - 110 000; Plein temps

Avantages offerts par ce poste

Performance-based bonuses

Medical, dental, and vision coverage

Simple IRA with company match

Paid time off and company holidays

Résumé du poste

Marussia Beverages USA in Columbus, OH seeks a Brand Manager to turn brand strategy into plans, campaigns, and programs that win in market. Reporting to the Head of Brand, you will own the Watershed brand calendar, manage agencies and creative delivery, partner with Sales, and lead the Distillery Experience Manager to make the Homeplace a standout expression of the brand.

You will bring 3+ years in beverages, strong leadership, and a data-driven mindset to drive profitable growth and scale

Qualifications

• 3+ years in the beverage alcohol industry with knowledge of the three-tier system and distributor partnerships.
• 5–7 years in brand or marketing roles, including owning brand plans and budgets.
• Bachelor’s degree or equivalent experience in marketing, business, or communications.
• Experience managing agencies and leading integrated campaigns.
• Strong written, verbal, and presentation skills.
• Ability to travel to markets and attend occasional evening and weekend events.

Responsabilités

• Develop and deliver the annual Watershed brand plan and calendar aligned with the Head of Brand.
• Manage campaigns, content, and partnerships across channels; brief agencies and ensure consistent brand voice.
• Lead Homeplace experiences including tours, events, and bottle shop programming to drive revenue.
• Partner with Sales to build scalable programs and track brand performance and ROI.

Connaissances

Brand planning

Campaign management

Agency management

Team leadership

Formation

Bachelor’s degree in marketing, business, or related field

Description du poste

Marussia Beverages USA in Columbus, OH seeks a Brand Manager to turn brand strategy into plans, campaigns, and programs that win in market. Reporting to the Head of Brand, you will own the Watershed brand calendar, manage agencies and creative delivery, partner with Sales, and lead the Distillery Experience Manager to make the Homeplace a standout expression of the brand.

You will bring 3+ years in beverages, strong leadership, and a data-driven mindset to drive profitable growth and scale