Brand Manager

Growe Talents group; United States; On-site; USD 80,000 - 120,000; Full time

Benefits offered by this job

Health & Wellness Focus

Global Medical Coverage

Benefits Programs

Performance-Driven Rewards

Dynamic Work Environment

Job summary

Our client is an international online gaming company offering sports betting and casino services, with a strong presence in Latin America. The strategic focus is to deliver a high‑quality, personalized gaming experience by leveraging advanced technology and localized services to meet the preferences of Latin American players.

You will own and execute the brand strategy, develop brand tone of voice and messaging, build and manage content across social channels, and collaborate with Growth, CRM,

Qualifications

• 2+ years of experience in the iGaming industry
• Experience managing an entire casino/sportsbook brand or overseeing brand operations within an online gaming company
• Experience coordinating teams responsible for affiliate programs, CRM, customer retention, customer support, payments, and product development
• Strong understanding of branding, positioning, and content marketing

Responsibilities

• Own and execute the brand strategy
• Develop and maintain brand tone of voice and messaging
• Build and manage content strategy across social media channels
• Create brand materials, presentations, partner decks, and guidelines
• Collaborate with Growth, CRM, Affiliate, and Creative teams
• Write creative briefs for designers, video editors, and content creators
• Monitor brand performance and key awareness metrics

Skills

iGaming experience

Brand management

Affiliate programs coordination

CRM coordination

Job description

Our client is an international online gaming company offering sports betting and casino services, with a significant presence in Latin America. Strategic focus is to deliver a high-quality, personalized gaming experience, leveraging advanced technology and localized services to cater to the preferences of the different Latin American players. Develop and launch own Casino Games, as well as operate own CRM, CS and Back-office platforms.

Perfect for those who aim to:

Own and execute the brand strategy;

Develop and maintain brand tone of voice and messaging;

Build and manage content strategy across social media channels;

Create brand materials, presentations, partner decks, and guidelines;

Work with influencers, KOLs, and crypto communities from a brand-awareness perspective;

Collaborate closely with Growth, CRM, Affiliate, and Creative teams;

Write creative briefs for designers, video editors, and content creators;

Monitor brand performance and key awareness metrics.

Experience you'll need to bring:

2+ years of experience in the iGaming industry;

Experience managing an entire casino/sportsbook brand or overseeing brand operations within an online gaming company;

Experience coordinating teams responsible for affiliate programs, CRM, customer retention, customer support, payments, and product development;

Strong understanding of operational KPIs: GGR, NGR, FTD, LTV, and Retention;

Knowledge of Latin American markets is mandatory;

Experience launching new geographic markets or scaling existing brands is a significant advantage;

Strong understanding of branding, positioning, and content marketing.

It's a perfect match if you have those personal features:

• Hard work and dedication;

Responsibility and accountability;

Results orientation;

Strong teamwork and collaboration skills.

Our clients offer competitive benefits to support your professional and personal growth, including:

Health & Wellness Focus;

Global Medical Coverage;

Benefits Programs (compensation for gym/dental care/psychological services, etc.);

Performance-Driven Rewards;

Dynamic Work Environment.