Brand Manager

Point11; Miami-Fort Lauderdale Area; On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

Annual learning budget

In-person role in Miami

Direct line to founding team

Content tied to deals

Job summary

Point11 is building the content engine for enterprise AI and customer intelligence. The role focuses on shaping the narrative, producing monthly thought leadership, and turning complex tech into compelling buyer-focused content that drives pipeline.

You will write for technical and executive audiences, manage weekly output, and collaborate with sales to ensure content moves deals in a high-signal, no-fluff environment.

Qualifications

• B2B content or brand work in enterprise tech or SaaS with a point of view.
• Connect content to pipeline: SEO, distribution, analytics.
• Write for both technical and executive audiences in the same week.

Responsibilities

• Write, edit, and publish weekly content: client interviews, keyword research, CEO-reviewed drafts.
• Partner with sales to learn what content moves deals.
• Turn technical capability into language buyers care about.
• Measure impact on pipeline, not just pageviews.
• Define the brand voice across site, social, collateral, and events.

Skills

B2B content strategy

SEO

Editorial planning

Technical writing

Education

Journalism/ editorial background

Tools

HubSpot

Marketo

Job description

Who We Are

We are a team building the infrastructure for the agent era. A decade ago, the brands that leaned into mobile won. The same shift is happening with agents: how people find businesses, ask questions, and buy is moving from static pages into conversations. 800 million people already discover brands through agent search, and who gets chosen is being decided right now.

The Team

Own how Point11 shows up in the market: the customer intelligence story across Analytics, Infrastructure, and Financial, told through the positioning, narrative, content, and brand that make enterprise buyers pay attention before they ever talk to sales. Every interaction has to feel intelligent, and it has to happen in .11 seconds. Small team, high bar. Founded by ex-Googlers. We hire accordingly.

What Your First Year Looks Like

• Launch the content engine: monthly thought leadership on customer intelligence for the executives who own growth, high signal, no filler.
• Produce case studies that quantify ROI and anchor every deal cycle.
• Build the search strategy, for search engines and AI assistants alike, that captures high-intent demand for customer intelligence and enterprise AI infrastructure.

What the Day-to-Day Feels Like

• Write, edit, and publish every week: client interviews, keyword research, drafts reviewed with the CEO
• Partner with sales to learn what content actually moves deals
• Turn technical capability into language buyers care about
• Measure against pipeline, not pageviews
• Define the brand voice everywhere: site, social, sales collateral, events

About You

• You've done B2B content or brand work in enterprise tech or SaaS, with a portfolio that proves a point of view
• You connect content to pipeline, not just traffic: SEO, distribution, analytics
• You write for a technical audience and an executive audience in the same week
• You're as comfortable with a whitepaper on customer digital twins as a LinkedIn post that gets a CMO to click
• You're in Miami or willing to relocate. This role is in person.

Even Better If You Have

• A feel for AI, digital marketing, or enterprise infrastructure
• Marketing automation: HubSpot, Marketo, or similar
• A background in journalism, technical writing, or editorial
• A natural read on how enterprise buyers research and decide

What We Offer

• Own how Point11 shows up in the market
• Based in Miami
• The content you make ties directly to the deals we close
• A direct line to the founding team on positioning
• An annual learning budget for conferences and development

Point11 provides equal employment opportunities to current and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, sexual orientation, age, pregnancy, disability, handicap, citizenship, veteran or marital status, or any other legally recognized status entitled to protection under federal, state, or local anti-discrimination laws.