Brand & Growth Marketing Lead

Insight Global (United States); Midland (TX); On-site; USD 70,000 - 100,000; Full time

Job summary

Insight Global is seeking a Marketing Lead to direct the company’s marketing strategy and brand presence across channels. You will develop initiatives that drive growth, engagement, and sales alignment while personally creating high-quality content that reinforces the brand.

The role requires strong design, copywriting, and project management skills, with experience in B2B environments, events, and digital marketing. This on-site position in Midland, TX offers growth in a dynamic team.

Qualifications

• Bachelor's degree in Marketing/Communications/Graphic Design.
• 2 years of progressive marketing experience in hands‑on role.
• Experience managing marketing initiatives while creating content/assets.
• Proficiency in Canva and PowerPoint.
• Strong graphic design, copywriting, and branding skills.
• Excellent communication and stakeholder management.

Responsibilities

• Lead and manage marketing strategy and brand presence.
• Develop campaigns supporting growth, sales objectives, and engagement.
• Create and maintain marketing plans and collateral.
• Develop compelling content across channels with brand consistency.
• Manage social media platforms and engagement strategies.
• Produce executive and customer presentations with clarity.
• Plan and execute trade shows and events.
• Oversee promotional items and vendor relations.
• Support digital marketing and website updates.

Skills

Brand management

Content creation

Social media management

Graphic design

Copywriting

Presentation design

Project management

Stakeholder management

B2B marketing

Education

Bachelor's degree in Marketing/Communications/Graphic Design

Tools

Canva

Microsoft PowerPoint

Adobe Creative Suite

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Adobe Premiere Pro

Job description

Insight Global is seeking a Marketing Lead to direct the company’s marketing strategy and brand presence across channels. You will develop initiatives that drive growth, engagement, and sales alignment while personally creating high-quality content that reinforces the brand.

The role requires strong design, copywriting, and project management skills, with experience in B2B environments, events, and digital marketing. This on-site position in Midland, TX offers growth in a dynamic team.