Brand Experience Advocate

Strategic Group; Gainesville (FL); On-site; USD 30,000 - 42,000; Full time

Job summary

Strategic Group in Gainesville, FL is seeking a Brand Advocate to front-line engage consumers at on-premises activations. You will deliver brand messaging, drive trial, and represent our spirits brands with energy.

The role requires sociable, articulate individuals, flexible scheduling including nights and weekends, with ability to work independently and pass program training. Prior agency experience is a plus.

Qualifications

• Ability to speak intelligently and professionally deliver key facts and brand messaging as outlined in the program training
• Ability to work independently and to be responsible, enthusiastic, proactive and self motivate
• Applicant must be of legal age to serve alcohol
• Must be available to work a flexible schedule including nights and weekends
• Prior agency experience is a plus, but not mandatory

Responsibilities

• Train account staff and set-up as outlined in the program materials
• Perform the mechanics of tastings, promotions and events as trained
• Represent the brand(s) as outlined in the program or event training
• Deliver key facts, brands messages and script as outlined in the program training
• Engage consumers to favor the brand(s) featured during the activation
• Accept POSM materials for activations, log inventory and arrive at activation with all materials
• Pass training exams in order to activate events

Skills

Sociable

Funny

Able to Improvise

Confident

Kind

Self Aware

Creative

Charismatic

Job description

Strategic Group in Gainesville, FL is seeking a Brand Advocate to front-line engage consumers at on-premises activations. You will deliver brand messaging, drive trial, and represent our spirits brands with energy.

The role requires sociable, articulate individuals, flexible scheduling including nights and weekends, with ability to work independently and pass program training. Prior agency experience is a plus.