Brand-Driven Digital Marketing Manager | Lead & ROI

Undisclosed

State College (Centre County)

On-site

USD 70,000 - 90,000

Full time

4 days ago

Be an early applicant

A complete application in a minute

Tailored resume and cover letter, ready to send.

Get past ATS filters

Benefits offered by this job

Health insurance

Dental & Vision

Group Life Insurance

Short Term Disability Insurance

401k with safe harbor employer contrib

Job summary

Vicus Capital, an independent investment management firm based in State College, PA, is seeking a Digital Marketing Manager to lead the Marketing Team and drive brand, online presence, and communications. You will develop strategies, oversee implementation, and quantify ROI across all initiatives, while mentoring team members as needed.

The role reports to the President/CEO and requires collaboration with executives and advisors nationwide.

Qualifications

Experience in multi-channel marketing and content creation across written, video, website, and social media.
Creative mind with a keen eye for design.
Familiarity with AWS services, DreamHost, and HubSpot preferred but not required.
Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign, Premiere, Express, etc.).
Strong writing and editing skills.
Highly organized with attention to detail and professionalism.
Excellent people skills and ability to coach direct reports.
Strong project management and prioritization abilities.
Independent judgment and team collaboration.

Responsibilities

Brand management across marketing channels to drive firm growth.
Design, implement, and execute marketing strategies and campaigns.
Collaborate with Advisor Engagement Team to craft content for a nationwide network of financial advisors.