Brand Director: Collectibles & Community Growth

Collectors Universe, Inc.; Boca Raton (FL); Hybrid; USD 110,000 - 130,000; Full time

Benefits offered by this job

Health Insurance

401(K) Matching Plan

Vacation & Paid Holidays

Employee Discounts

Flexible Hours

Fun Working Environment

Job summary

Collectors Universe, Inc. in Boca Raton, FL is seeking a Brand Manager to own and evolve SGC’s brand across all touchpoints. You’ll work with the GM and operations leadership to drive submission growth, customer confidence, and community engagement.

You will report to the General Manager and may be onsite most of the time within commuting distance. Hybrid options may be considered to balance collaboration and flexibility.

Qualifications

• 4+ years of brand management, marketing, or communications.
• Ability to build brand voice across social, web, and email.
• Excellent writing and editing skills.
• Experience managing content calendars and working with creators or external partners.
• Comfort with data to measure and report results.
• Strong organizational skills and ability to manage multiple projects.
• Passion for the hobby and understanding of how collectors communicate.
• Experience in sports cards or collectibles is a plus.

Responsibilities

• Define and protect SGC’s brand voice, visual identity, and messaging across channels.
• Develop positioning highlighting heritage, consistency, and value for collectors.
• Ensure consistent brand representation in packaging, inserts, website, social, and email.
• Plan and manage content calendar across Instagram, X, YouTube, TikTok, Facebook, and email.
• Produce or commission content such as showcases of graded cards and educational material.
• Monitor community feedback and escalate issues to leadership.
• Lead a team of graphic designers and marketing professionals.
• Communicate pricing changes and operational updates with a clear tone.

Skills

Brand management

Brand voice

Writing and editing

Content calendars

Data-driven

Organizational skills

Collectibles knowledge

Design tools

Video editing

Tools

Design tools

Video editing

Job description

Collectors Universe, Inc. in Boca Raton, FL is seeking a Brand Manager to own and evolve SGC’s brand across all touchpoints. You’ll work with the GM and operations leadership to drive submission growth, customer confidence, and community engagement.

You will report to the General Manager and may be onsite most of the time within commuting distance. Hybrid options may be considered to balance collaboration and flexibility.