Brand Designer & Visual Storyteller for Student Housing

Tailwind Group Inc; Excelsior (MN); Sur place; USD 52 000 - 62 000; Plein temps

Avantages offerts par ce poste

Medical, Dental, & Vision insurance

Vacation & Sick Leave

401(k) with company matching

On-the-job training and career dev.

Paid Parental Leave

Résumé du poste

Tailwind Group Inc. is seeking a Brand Design Specialist to support visual identity and creative execution across the company’s brands, with a focus on student housing marketing.

You’ll produce high-quality design assets, templates, and campaign creative to engage student audiences and aid leasing efforts. The role is in-office in Minnesota (Mankato or Excelsior) with a standard Monday–Friday schedule 8:00am–4:30pm; occasional evenings or weekends may be required.

Qualifications

• Bachelor’s Degree in Graphic Design, Marketing, Communications, or another related field.
• One or more years of experience in a marketing and/or design-focused position.

Responsabilités

• Create marketing materials and scalable, user-friendly templates that empower on-site teams while maintaining each property’s identity.
• Develop and maintain a library of reusable design assets, templates, and resources that promote brand consistency across the portfolio.
• Design digital, print, social media, and onsite materials to support marketing and leasing efforts.
• Fulfill custom design requests from Marketing, Leasing, and other internal teams, translating project needs into polished deliverables.
• Develop engaging visual storytelling and marketing messaging that resonates with student audiences and supports lead generation.
• Collaborate with the Graphic Design Manager and cross-functional teams to support property-level marketing initiatives.
• Apply established brand guidelines to maintain visual consistency across properties, campaigns, and materials.
• Manage multiple creative projects and deadlines, balancing priorities and timelines.
• Stay current with design trends, student culture, and social media practices to create relevant content.
• Identify opportunities to improve existing materials and provide design support to internal teams.

Connaissances

Brand design

Adobe Creative Suite

Canva

Project management

Creative thinking

Attention to detail

Communication

Formation

Bachelor's degree in Graphic Design/Marketing/Communications

Outils

Adobe Creative Suite

Canva

Description du poste

Tailwind Group Inc. is seeking a Brand Design Specialist to support visual identity and creative execution across the company’s brands, with a focus on student housing marketing.

You’ll produce high-quality design assets, templates, and campaign creative to engage student audiences and aid leasing efforts. The role is in-office in Minnesota (Mankato or Excelsior) with a standard Monday–Friday schedule 8:00am–4:30pm; occasional evenings or weekends may be required.