Brand Designer — Interactive & Motion Systems

Instagram; San Francisco (CA); Presencial; USD 149.000 - 209.000; Jornada completa

Descripción de la vacante

Instagram Brand Studio shapes how Instagram expresses itself through brand systems, visual identity, campaign design, and creative tools that reach billions. As Brand Designer, you will bring Instagram's brand to life through visual design, interaction, and immersive storytelling across in-app moments and activations.

You will partner with product design, marketing, creative, and engineering to define how our brand behaves in dynamic contexts.

Formación

• 8+ years of experience in brand design, identity design, or communication design with a focus on motion and interactive design.
• Experience collaborating directly with product design teams to ship motion and interaction work in product.
• Strong presentation and communication skills with ability to defend design decisions.
• Experience leading cross-functional design initiatives and influencing direction.
• Experience defining and scaling design systems across large organizations.

Responsabilidades

• Concept, prototype, and produce iconic interactive brand experiences for product surfaces, campaigns, and activations.
• Define and evolve Instagram's brand design system across surfaces, marketing, and touchpoints.
• Collaborate with product design and engineering to translate brand intent into interaction patterns and motion specs.
• Create storyboards, motion studies, prototypes, and design specs to guide development.
• Lead cross-functional projects from concept through delivery with proactive communication.
• Present creative strategy to leadership and influence product and brand decisions.
• Identify opportunities to innovate on brand expression with AI workflows and new interaction paradigms.
• Provide direction and mentorship to designers across the organization.

Conocimientos

Brand design

Motion & interaction design

Presentation skills

Cross-functional collaboration

Design systems

Leadership of design initiatives

Herramientas

Figma

Adobe Creative Suite (Illustrator, Photoshop, InDesign)

After Effects

Cinema 4D

Lottie

Descripción del empleo

Instagram Brand Studio shapes how Instagram expresses itself through brand systems, visual identity, campaign design, and creative tools that reach billions. As Brand Designer, you will bring Instagram's brand to life through visual design, interaction, and immersive storytelling across in-app moments and activations.

You will partner with product design, marketing, creative, and engineering to define how our brand behaves in dynamic contexts.