Brand & Creative Director | Growth & Impact

Veridian Credit Union; Cedar Falls (IA); Hybrid; USD 110,000 - 170,000; Full time

Job summary

Veridian Credit Union in Cedar Falls, IA is seeking a Director of Creative and Brand to lead the organization’s brand expression and content quality across marketing channels. You will translate strategy into member-centered creative concepts and ensure consistency with brand standards.

You will coach and develop a talented creative team, oversee multi-channel campaigns, and elevate brand experiences for members while guiding external partners.

Qualifications

• Bachelor's degree in graphic design or related field, or equivalent combination with 8+ years of experience.
• 8+ years of experience in brand, creative, marketing, advertising, or content roles.
• 3+ years of people leadership experience managing creative, design, content, or brand teams.
• Experience leading integrated marketing campaigns across multiple channels.
• Experience developing and maintaining brand standards and creative systems.

Responsibilities

• Translate strategy into creative plans that strengthen brand awareness, engagement and loyalty.
• Lead brand expression across campaigns, digital channels, social, branch, email and web.
• Lead, manage, and develop the creative team with a collaborative culture.
• Direct development of campaign concepts, visual systems, content strategies and assets.
• Oversee creative execution across print, digital, social, email, web and video to ensure quality.
• Guide work from concept through launch with direction and feedback for alignment.

Skills

Communication

Member focus

Attention to detail

Teamwork

Reliability

Confidentiality

Organizational skills

Self-motivation

Problem solving

Education

Bachelor's degree in Graphic Design or related field

Job description

Veridian Credit Union in Cedar Falls, IA is seeking a Director of Creative and Brand to lead the organization’s brand expression and content quality across marketing channels. You will translate strategy into member-centered creative concepts and ensure consistency with brand standards.

You will coach and develop a talented creative team, oversee multi-channel campaigns, and elevate brand experiences for members while guiding external partners.