Brand & Content Specialist

GUS; United States; Remote; USD 60,000 - 100,000; Full time

Job summary

Global University Systems (GUS) is seeking a proactive Group Communications professional to support brand, content, design, and digital communications across the Group. You will work closely with the Brand & Content Director and cross-functional teams to deliver consistent messaging and engaging materials.

Responsibilities include design execution, content delivery, channel management, internal communications support, and project coordination.

Qualifications

• Good understanding of digital communications, including website content management, social media and audience engagement tracking.
• Strong writing, editing and formatting skills, with the ability to produce clear, accurate and engaging communications materials.
• Ability to apply brand guidelines, tone of voice and editorial standards consistently across communications materials.
• Proficient design skills, with the ability to create clear, engaging and brand-aligned assets across digital and print media formats.
• Strong organisational and coordination skills, with confidence working with colleagues, stakeholders and external suppliers.
• Ability to manage multiple tasks, deadlines and competing priorities, with a practical and delivery-focused approach.
• Experience using analytics, reporting and research to support content improvement, channel performance and effective ways of working.
• Good understanding of how communications supports organisational objectives, with an interest in higher education, reputation and audience engagement.

Responsibilities

• Support design and execution of brand assets and materials.
• Write and edit Group-level content for website, campaigns and reports.
• Manage digital channels and content calendars.
• Coordinate cross-functional projects across brand, content, events and digital activity.
• Assist internal communications and employer brand activities.
• Provide operational and administrative support to the Group Communications Team.
• Research and evaluate AI tools to enhance communications delivery.

Skills

Digital communications

Content management

Writing & editing

Brand guidelines

Design skills

Organization & coordination

Analytics

Stakeholder management

Job description

Global University Systems (GUS) is seeking a proactive Group Communications professional to support brand, content, design, and digital communications across the Group. You will work closely with the Brand & Content Director and cross-functional teams to deliver consistent messaging and engaging materials.

Responsibilities include design execution, content delivery, channel management, internal communications support, and project coordination.